Get Ready for Niche Site Project 4!

By Spencer Haws |

Something big is about to happen.

I was on vacation for the past couple of weeks (thank you internet business!) on a big road trip with my wife and 4 kids.  Whenever I sit and drive for 5, 6, or 10 hours in a day, I have lots of time to think.  (We drove well over 4,000 miles, so I had plenty of time…)

My thoughts turned to my business and I began reflecting on where I came from and all the business ideas I've started since.  I've been incredibly blessed.

However, I also felt like I've drifted away slightly from my core of creating new websites from scratch and I missed it a little.  The more I thought about it, the more I realized I wanted to start a brand new niche site from scratch!

And of course, if I start a big new project like that, I HAVE to document it on Niche Pursuits.

So, my plan is to start a brand new site and document the process right here on 

Welcome to Niche Site Project 4!

Quick Update: If you want to officially participate and build a site as part of Niche Site Project 4, fill out this email form here. (There is no approval process, once you fill out the form you are officially apart of Niche Site Project 4).

A Brief History of the Niche Site Projects

So, what is a “niche site project?”.  In a nutshell, it's a public case study where I build a brand new site and document the journey as it grows (hopefully) for you to learn from.  I plan to share everything from earnings, traffic, and even the site itself so you can check it out.

If you have been a Niche Pursuits reader for a while, you will know that I've done this 3 times in the past.  However, each project has been a little bit different.  Here's a quick review of what I've done in the past.

Niche Site Project 1 – Early 2013

The very first Niche site project began in early 2013.  I built and got the earnings up to about $1,000 a month.

However, over time that site got a negative SEO attack and was copied about a 1,000 times.  It went from the top of Google, to much lower.  I eventually sold the content from that site to a new owner.  That owner shut down the old domain and started a new domain with the content. (The new owner is doing very well with that new site to this day).

The overall project was a big success, and TONS of people were able to build successful sites following my process.

Niche Site Project 2 – Late 2013

Niche Site Project 2 began at the end of 2013.  However, rather than me building the site myself, I recruited a reader to by my “student” and they would build the site.  That student was Perrin Carrell, who I ended up hiring full time.

Perrin's site was and we were able to quickly build that site up to over $4,000 a month in earnings!  However, we got a little over ambitious with the PBN craze and got ourselves a Google penalty using these types of links.  So, the site went from earning $3,000 to $4,000 a month for several months to very little over time.

I believe Perrin ended up selling off the content of the site as well.  (And don't worry about Perrin, he went on to build and then sell a site that was making over $8,000 a month).

Niche Site Project 3 – 2015

Believe it or not, Niche Site Project 3 was started at the end of 2015…almost 3 years ago!

Niche Site Project 3 involved Jake, Perrin, and I each coaching one student individually.  Those students: Ryan, Samara, and Colleen had varying degrees of success.  But the overall project itself was very helpful with the hundreds of other people building their own sites as they followed along.

I still hear success stories from people that learned through Niche Site Project 3, including these Facebook comments from the last couple of days:

The amount of time it took to put together the videos, presentations, blog posts and more on how to build a niche site was immense for Niche Site Project 3.

However, I think I'm ready to tackle another project, now that it's been 3 years.

Other Projects I've Been Working On

When I look back at the history of the Niche Site Projects, I realize that it's actually been since early 2013…almost 6 years since I've personally built a public niche site.  The other 2 projects involved sites that were built by other people.

Now of course over the years, I've built several other sites, but the last PUBLIC case study site I built was in 2013.  Wow!

I think it's time to get back to my roots and work on a site that is primarily focused on getting organic traffic from Google. 

You see in 2014 I learned all about Amazon FBA and in early 2015 I had launched an Amazon FBA business. That business did extremely well, and I sold it for $425k in Dec. of 2017.

So, the last couple of years, I've been WAY more focused on learning how to sell on Amazon, than worrying about search engine optimization and new websites.

I've also made a couple of acquisitions this year, a Mom Blog and

I've also been involved in several other projects some of which I've written about here and some that I have not.

However, it's safe to say that it's really been at least a couple of years that I've started a brand new affiliate website where the main focus has been getting free traffic from Google.  I'm excited to get back to my roots and see what happens!

What Happened to the Social Media Project?

One of the public projects that I did start was the social media project.  I have to admit that I didn't follow through very well on that project.  

So, what happened?

Well, I think the project wasn't as well defined as it needed to be.  When I started the project, I simply said that I wanted to try and see what kind of money I could make by focusing on social media traffic.

I didn't have a specific website in mind and I didn't even have a specific social media source in mind.  As time went by, I realized that I was trying a few different social media strategies, but without a specific defined website to work on from the beginning, I was just spinning my wheels.

However, the social media project wasn't a complete failure.  I did share a couple of tactics that I found to work pretty well; including: How to a build a Facebook page to over 10,000 followers quickly and how to run a Facebook giveaway to build an email list.

I was able to generate some money from those Facebook fans and email subscribers.  However, social media is just one piece of the overall website strategy and as a result, since I wasn't sharing a specific website publicly, I've found it hard to just keep trying different social media strategies if those strategies aren't making a big impact on my site.

Since I haven't found a great social media strategy yet that can in and of itself be a great money maker, I will move onto the more defined case study of Niche Site Project 4.

How Will this Project Work?

So, here is how I envision this public case study working.  I will build a niche site from scratch and document the process and results.  Jake and Jason (my employees) will be helping with certain aspects of the site, but I'll be in full control of the sites direction and the strategic planning.

I don't have an exact time frame for how often I will publish Niche Site Project 4 updates, but I expect at least weekly in the beginning and then monthly as the site ages more.  However, for more frequent updates and a place to ask questions, please join the Niche Pursuits Private Facebook group here.

I plan to document the process and results on the blog of course, but also on Facebook, and…drumroll please…the podcast!  That's right, I'm going to bring back the podcast to share the results from the project and to record other interesting interviews.

Can Others Participate in Niche Site Project 4?!

Yes, I want participation!

But I don't have an official process yet for how you can join the project.  The “official” project will be me and my site.  However, the “unofficial” project will involve others building their own sites from scratch at the exact same time as I'm starting my project.

So, if you have been on the fence about possibly starting your first site or starting a new site, now is the time to start! In fact, you can now fill out the form below to become a participant in Niche Site Project 4!

Filling this out simply means that you want to build a new site and build it right along with me and my new site.

You won't receive any special coaching for participating, but you will get listed as a participant, and I will be following up via email for regular reports to keep you accountable…and those reports will be shared publicly probably on a monthly basis. This isn't a contest, but your results will be listed side by side with Spencer and other participants.

Join NSP 4 Here!

Goals for the Project…

I certainly want to build a site that makes me some money.  I want this site to be bigger than just $500 or $1000 a month.  Over time, I'd love the site to be making $5,000 or more per month.  I don't have a time frame for that goal just yet, but it will most likely take more than a year or even 18 months.  Good things come to those that can put in consistent effort over a longer period of time.

However, an even more important goal is that I want to see others having success following along with the project.  I'm fortunate enough to own other websites that do well, and I've been a full-time online entrepreneur since 2011.  So, the earnings from this new site might not impact my day to day life as much as it would others.

But if I can help a few people go from making nothing or very little online to ,000 or ,000 a month or more, that can have a huge impact in their lives.

So, seeing the success stories from this new project truly is my main goal.

Who's ready to join in?  If you are interested in following along with this project, please leave a comment below and join the Facebook group here.  If you are thinking you will start a new site from scratch as part of this project, let me know that as well!

Success Stories | 162 comments

By Spencer Haws

Spencer Haws is the founder of After getting a degree in Business Finance from BYU (2002) and an MBA from ASU (2007) he worked for 8 years in Business Banking and Finance at both Merril Lynch and Wells Fargo Bank.

While consulting with other small business owners as a business banker, Spencer finally had the desire to start his own business. He successfully built a portfolio of niche sites using SEO and online marketing that allowed him to quit his job in 2011. Since then he's been involved in dozens of online business ventures including: creating and exiting Long Tail Pro, running an Amazon FBA business for over 3 years and selling that business, founding, and co-founding You can learn more about Spencer here.

Want to learn step-by-step how I built my Niche Site Empire up to a full-time income?

Yes! I Love to Learn

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Alan Lackey

Need some guidance on how to build this site

Spencer Haws

Sounds good, follow along with the project!

Baidhurya Mani

Hey Spencer

Really excited to follow the Niche Site Project 4. I think I will start a new website for this project as I have been planning to do that for quite sometime and I think this will be the right time for that.


Spencer Haws

Excellent…great to have you join in!

Juan Cordoba

I will start a new site from scratch as part of this project. Thanks for the opportunity.

Spencer Haws

Thanks Juan!


Yay!! Very happy to hear about this! I joined NPI a little while ago and am still in the getting-initial-content up phase. But I’m early enough into it that it’ll help me to follow along here..can’t wait!!

Spencer Haws

Excellent…thanks Kathy!


Sounds exciting Spencer, I completely understand your urge for building another niche site, it’s just too addictive to give up, I’ve been reflecting on my business, achievements and investments and I thought I’d pass up on building more niche sites, but heck I am at it again!

I think I will also follow along and build out another niche site at the same time, I might even make this one a public case study so people can follow along.

Good luck and I am excited to read about the progress.

Spencer Haws

Thanks Will! I’d love to have you join in and share your experience along the way.


Hi, excited to learn! 🙂

Spencer Haws

Sounds great!


I’ve just started a new site so I’ll be following along, it will be interesting to see how my site performs compared to yours. Looking forward to it!

Spencer Haws

That sounds perfect! I’ll have to figure out the best way for people to share results.


Sounds good, I’m in. I need to build out a new site so this is the perfect opportunity.

Spencer Haws

Sounds good!

Daryl Austman

I’ve ALWAYS believed that niche sites (the right niche, the right time and using the right methods) could make a good decent monthly income… I just always would get myself started, get stuck, run up against a roadblock and then fall off the path and move on to something else.
I’m definitely interested in following along with your new NSP4 and hopefully I can pick up a few tips/ideas as I do.
Looking forward to this new project!
Cheers and good luck!

Spencer Haws

Daryl, sounds great! By all the sites being sold on Empire Flippers, Quiet Light Brokerage, and others…there’s no question that content websites can make great money.

Rohan Bhardwaj

This is great.

I loved the last project. Because it was more intense, risky and detailed.

I have never built a niche site. Probably someone who is on the window seat, gulping down the popcorn and enjoying the show.

But I guess, it is not that risky for me now to invest in niche site. At least I can try one.

Let’s see, I will try alongside you. And work to get it off the ground.

I wish you and all the other niche pursuits community – Good luck.

Stay Awesome.

Spencer Haws

Thanks Rohan, that sounds great!



I am looking to start again after quitting in 2015.I very much want to be on your team.


Wow. Serendipity! My wife and I just got back from a road trip ourselves. We logged 2800 miles in 11 days. And of course we found ourselves asking “hey how can we do more of this?” We decided to explore working on a niche site or two together. Can’t wait to read your updates as we work on our own site(s)!

Spencer Haws

That sounds perfect, great to have a husband and wife team join!


hey Spencer

I just started reading your posts and i love everything you’re doing here too.

I’m also working on creating a niche site, already i choose a keyword to work on it but i can’t analyze the competitors, i don’t know if am i going on the right way or not so here’s an idea for the new project you can take some faild project like me ! follow up with them and put the strategic plan to get the maximum profit, got my point !

And i hope to be a participate in this project 🙂

Spencer Haws

Sounds great Joou!


I have been watching your videos of your latest niche site project and want to do my own. I think this is the kick in the ass that I need to actually start doing it. I am super excited for this!!

Spencer Haws

Awesome, let’s do it!

Andy W

I have a good sized FB page (20,000+) and added a group, as well as FB, reach on pages is so poor these. days. Built the group to 40,000 filtered members now in a geographic tourism niche and its very active and growing at a nice pace organically.

I really want to add a website to accompany both of these FB assets so I can add links to the group and page and then move people to affiliate offers and / or monetise in other ways.

Looking to build it over a few years with lots of solid content. Haven’t found any really great way of integrating group membership with a WP site yet though so dropping links into the group and featuring them is probably the most effective way at the moment. Setting up automatically populated forms on the site to pull the FB data when signing up is something else I´ll add and then I´ll see if I can get enough of the really active members to learn how to link to various pages when the same queries are asked over and over in the group.

All to do…! Haven’t even picked a theme yet although I have Studiopress and Genesis framework lifetime license. Have looked all over for sites similar to this but found very few that really impress me to the point I would look to emulate them….

For adding lots of content – I can write lots of it myself but have a fulltime business as well so time is precious. Has anyone used voice to text successfully for blogging / writing articles?

Spencer Haws

Yep, sounds like a great plan! You’ve got a good head start with a great/active FB group. I have not used Voice to text for blogging.

alberto centioni

I’m looking forward to the project … I know everything will be fine!

Spencer Haws



Would love to join along

Tyler Wise

Looking to start a site from scratch. Great opportunity here, I’m in.


This is exciting. I’ve been sitting on a bunch of domains and recently thinking about trying another go at this. I didn’t have much success the first time, but maybe this will be the motivation I need to try again. Looking forward to reading about this. Cheers!

Spencer Haws

Let’s give it another shot then!

Pankaj Sharma


I want to start a new project. Actually, I was making plans for selecting a niche.

Spencer Haws

Perfect timing then.


I bought a domain I’m really keen on turning into a nice little niche site recently and this looks like the ideal time to take the plunge.

Count me in Spence!

Spencer Haws

Sound good!


I’m in! I’ll start a site and follow along. Thanks!

Spencer Haws



Very interested in following along!


Hi Spencer

Seems a great idea. Be good to be able to follow along. Maybe some sort of weekly process where you state… “this week I’m doing X to the site” and we could implement that. Could work into some sort of checklist for each week. Definitely something I’d love to follow along with and be willing to publish my results as well to see how things differ.

Spencer Haws

Sounds great!


You have perfect timing! I’ll be following along building a niche site with you. I followed your other projects after the fact so it will be cool and challenging to join in real time.

Spencer Haws

Excellent, thanks Rona!


Nice Initiative. I am too interested to have a try on this.


I think I will start my own site in parallel. Looking forward to playing along!

Spencer Haws

Sounds great, Dave!


I all in on following along on this project. I don’t know how many times I’ve stopped and started the process on my own. Too easy for me to get distracted by other projects. This will become a top priority to finally get my own site up.

Spencer Haws

Let’s make it happen this time!


Been following you since the start, finally going to join in with this new project.


When do we get another update on NSP3? Let us rememeber that a niche site is for life, not just for Christmas. 🙂

Spencer Haws

Here was the final update on NSP3 (I don’t expect there will be any more). Remember, I didn’t own any of the sites and the creators were not part of Niche Pursuits, so I can’t control what they do:

Ray Williams

Samara’s Tiny looks good, it looks like she is still updating it.

David Robinson

I will be here! Sent you a “short” message 😉
Glad your back!

Spencer Haws

Thanks David!

Md Billal Hossain Sarker

Great news definitely. Can’t wait anymore to read the case study of your niche site project 4. I believe, it will help me to learn few more exclusive things on niche sites. Just waiting and great thanks from my heart.

Spencer Haws

Sounds great!


I am in! I already have one site but would love to build a new one following your process

Bharat D

All set! All the best!

Imran patel

Hey Spenser, I am quite excited for your new niche site project. I have been following you since project #2 and I built my initial sites by learning from your case studies. I would like to learn from your upcoming project, because I think the pbn strategy which most marketers use might not be reliable in a long run. Starting a new site along with you 🙂

Spencer Haws

Sounds great! I won’t be using PBNs, that’s for sure.

Antony Denis

I will start a new project too. Do you intend to use a new domain or an expired one?

Spencer Haws

New domain is the plan.

Ray Williams

Hey Spencer? Welcome back man! This is what I need at the perfect time… I will retire in 9 years and need to pay house loan, secure a decent pension and security. I have a site with a little success but I will be vigorously challenging to beat you on this as I take it up and go for it! Looking forward to this, great to have you back! The pressure is on Spencer! Come on let’s go for it!! Good luck

Spencer Haws

Sounds great, Ray…thanks for the encouragement!

Richard Saunders

Hi there..
I have a couple of websites going at the moment… I build Amazon product review sites and I have a site about my home town where I was born… My sites are doing well and I have another two domains that I want to get going.. One is healthy-living niche and the other is a tech niche type site…. So maybe I can get one of these going.

Spencer Haws

sounds great either way!


Awesome, Spencer! Since NSP 3 I’ve built an affiliate site bringing in over $500 monthly and its trending upward. Looking forward to picking up some insights along the way as you get this one going.

Spencer Haws

Excellent…glad to hear of the success!


I’ve been following NSP for quite a while now. I followed NS Project 3, have participated in a couple of internships promoted by NSP and I am now ready to start my first ever money making niche site.

You are truly an inspiration and I appreciate that you are here to help get us on track and succeed with our individual niche projects.

I’m excited for the opportunity to start from scratch and follow along with you and your strategies and build a successful website that will be helpful for people in my niche and profitable for me as well.

Please keep me updated with information regarding NS Project 4

Have an awesome day… Shar

Spencer Haws

Thanks Shar!


I have some websites, but would be willing to start from scratch. I really, really, want this!!!

Spencer Haws

Sounds great Teresa.

Damien Rozan

Will be following

Danny Brooks

Super excited for this Spencer. I’ve always enjoyed reading your posts (especially your niche site projects) and can’t wait to see what processes & methods still up a few years later.

Spencer Haws

Thanks Danny…and PS I just hired a tshirt designer! Giving that a shot on the side too 🙂


Hi Spencer, Fabrizio here

I’m a complete newbie in building money making website but if I would have a guide (like you) I would be very very interested…..also because I don’t know how to use SEO strategies, keywords, ads and other stuff…..especially driving traffic for free as I don’t own some money to invest.

So basically I will wait your starting project ( you told you will be willing to share your creating process right? ) like my sun in the morning…..

Thank you

Spencer Haws


Mka Hredoy

eagerly waiting for your upcoming niche site project.

Spencer Haws

Sounds great.

Don Roberts

YES!! I started a site a couple of months ago and have been following along with NSP3.

I’m super excited to have a more updated version to follow along with! Thanks so much! NSP3 has been an indispensable guide for me.

Spencer Haws



Can I just say “in?”


Spencer Haws

Noted 🙂


Love your site Brandon!

The content really speaks to me and I expect some of your articles will help me in some way.

Many thanks!

Lawrence green

Hi Spencer, I would love to be part of a group working together at the same time. It would be great to turn this into a kind of 30-day challenge. Get the M.V.P. version up and running in 30 days or less. Cheers, Lawrence

Spencer Haws

I’ll consider that for sure.


I’m in. I think following your steps will help me with my existing Amazon niche site that I’ve been struggling with….or maybe I’ll just start from scratch…..

Spencer Haws

Sounds good.

Yuri Sid

Longtime LTP user – count me in!


Companion site to


Please count me in, your project will help me and my family alot

Spencer Haws

I hope so!

Pedro Carrion

Looking forward to this!


Exciting stuff Spencer!

I couldn’t tell you how many ‘online based ventures’ I’ve attempted over the past 10 years but you’ve definetly been a massive inspiration to me in that time.

I’ve been following you from the very start…

I was one of the first customers to purchase long tail pro and I took your long tail university course back in the day.

I also completed one of the 4 week internships you ran with Hayden Miyamoto of NoHatDigital. It’s been a wirlwind of a learning experience to say the least. And also one that has been a struggle from time to time too.

Well I’m finally in a place that I can safely say that all the times I’ve attempted to be successful and failed can be attributed to fear… Fear of failure and fear of success… I’ve only just recently admited that to myself and truely become aware of what that means.

I’ll be following along with the Niche Site Project 4 and I too hope to document my progress on my blog. I’ve got a number of half attempted blogs I could bring back to life or I could start from scratch, still unsure about that bit yet.

I’ll certainly join in and keep the community updated though.

Time to climb out of my comfort zone!

Spencer Haws

Wow, thanks for sticking around Steve through all the years with ups and downs! I look forward to having your participate as part of NSP4!


Hey Spencer,

I first started following NP in January 2018 or so. The first “site project” I watched and learned from was Samara’s.

Boy am I grateful to have stumbled upon NP! If it weren’t for these site projects, I would have likely given up on blogging, possibly forever.

Very excited to be on board, and to *hopefully* have a successful site within 1-2 years!


Spencer Haws

Thanks Mike, great to have you 🙂


Hi Spencer,
I’ve been waiting to see if you’d be doing another niche site project… I’m excited that this is finally happening! I’ve thought about starting a website for the last few years, but never pulled the trigger cuz I wasn’t quite sure where to start. It will be great to follow along, count me in!

Spencer Haws

Excellent…thanks TK!


Hi Spencer,

So for us newbies that want to follow along step by step will you be providing a plan for us to follow? Doesn’t have to be something really elaborate just a pointer for those of us who haven’t done this before. Looking forward to starting and working!

Spencer Haws

Yes, my blog updates will be providing the plan I’m following.


Just submitted the form to be participant. I have some very good ideas, and pretty excited about it. When does this start?


Spencer Haws

Well, technically now! You can work on deciding what niche you want to go in, and I’ll be providing an update most likely tomorrow.

Jules |

This is awesome news! I only found out about you this year, but reading through your blog I wished I was around when you created your other niche sites! I’ve been wanting to create a new niche site of my own, so I’m REALLY looking forward to this!

Thanks Spencer!

With gratitude,

Spencer Haws

Thanks Jules!


Very good, I’m joining the Facebook page


Great news, can’t wait to start!


i’m in.

I’m in the process of starting a site now, great timing.


Count me in! I need to start growing this back up!

Spencer Haws

Thanks Eric!


Hey Spencer,

Yours will probably be focused on affiliate revenue by the sound of it. Will this help if I’m wanting to build a site that will end up selling its own digital product?

Spencer Haws

Yes. The core idea is to build a site that is content based and gets organic traffic from Google (ranks well in Google). So, if your digital product site will have a section of articles or a blog, then you can follow the exact strategies.


Perfect – thanks Spencer!

Based on your post that follows this one…because I know the niche and know that there are profitable products sold (that mine will have its own differentiation of course) I can go straight to looking at which are the low comp sites and what keywords are they ranking for that get some traffic etc.

Brandon Cole

Perfect timing! I have been thinking about starting another site and this project is just what I needed to give me that extra nudge. Looking forward to being a part of this journey with everyone involved!

Spencer Haws

Thanks for joining Brandon!

Simon Lee

Hi Spencer, I am very excited, and really want to follow along with the Niche Site Project4, Many Thanks.


So awesome that you’re doing this again! I’ve followed along with you on your previous projects and will do again now. Thank you!

Matthew Allen

This is awesome Spencer. The world truly needs another Niche Site Project at this very time. And you’re the perfect person (with the perfect audience) to do it! Will be interesting to follow along – as certain practices and strategies for building these types of sites, have changed slightly over the past 3 years. Not to mention, various other tools and resources have gotten much better since the last project.

Spencer Haws

Absolutely, thanks Matthew!


Just so I understand – for the new Niche Site Project you will *not* be coaching students like the 2015 project, right? It will be documented process of how you will be creating a niche site. I see that anyone can participate by following along and create their own niche site, I just was confirming I didn’t miss anything about it being similar to the 2015 project in the coaching aspect.

Spencer Haws

That is correct. I will NOT be coaching individual students. Those that are “joining” the project are simply saying they are going to start a new site (or work on one recently started) and will follow along with the processes, procedures, and strategies I share as I build my own site.


Very great news. And I really love your podcast is coming back!


If I do not learn this time it means that I have to give up. Thanks for this new opportunity, Spencer.

David Michael

Hey, Spencer. Your original Niche Site Project 1, back in 2013, was critical in understanding how to monetize the website I’m still running today. I learned much of what I know about Amazon affiliate marketing through following you in those days.

At its peak, I was doing about $1000 a month in affiliate sales, but lately I’ve been struggling to get a few hundred. I’m sure you’re already aware that this is common, ever since Amazon took away the referral rates that increased as you sold more products.

If Amazon Associates is part of your strategy with the new site, I look forward to seeing how you operate in this new climate.

Here’s to NSP4!

Spencer Haws

Thanks David! Yes, Amazon Associates will be a part of my strategy for sure.


Looking forward to following along and working with the group on creating a new site. I have a domain name and a blank WordPress site already to go!

Looking forward to how you’ll handle SSL and the new GDPR part of the site!

Thanks Spencer!

Spencer Haws

Sounds good!

Louie Luc

I’m in! I’ll take the opportunity to take my dying niche website out of its grave and bring it back to life! Let’s get going people!

Spencer Haws



Looking forward to this. Just requested to join the Facebook group.

Alchemy Coder

Stoked to hear about the new NSP project! Although I won’t be building a site along with the project this time due to my laser focus on another project – I can’t wait to follow along and learn some new tips for 2018 and beyond!

Spencer Haws

Not a problem at all, you can still follow along.


Been “researching” how to do this for years now, but never get a niche that I am sure about. So analysis paralysis sets in…and no website either.
I am going to try again

Spencer Haws

Sounds like a plan

Michael B

I’ll just found a niche that has real promise. I bought the domain this week and did just about all my keyword research so I’m ready to go.

I found a real interesting niche online. The owner of the site uses 3 affiliates. One was Amazon and the others were online stores that specialize in his niche.

Both of these other online stores are huge in this niche.

When he reviewed a product, at the end of the product review he had 3 links one stating Amazon and the other 2 had the name those online stores…each selling the same product.

I was thinking what a great way to spread your risk. If for whatever reason he got dropped from one affiliates, he had two more affiliates.

To do this, you would have to make sure all the products you review were being sold by 2 or 3 affiliates to make this work.

I think I’m going to steal his idea and do the same with the site I’m about to start.

Spencer Haws

Sounds great…glad you found a niche already!

Mahmud Fallahhuda

hi spencer, i am from Indonesia

once i followed the niche site program ( paid ) and i already had spent a lot of money on it
meanwile in this period of time ( one year ) the visitor on my niche site is not satisfaying me, it only visited by more or less 100 visitor per month

even i can’t sell any single product from amazon affiliatte, and now i already has been cut by amazon

with new project niche site 4, i really wish i can be your student


Spencer Haws

I’m not taking any students for Niche Site Project 4, I’m building my own site personally…but others can participate as well by building their own sites at the same time.


looking forward to your nicheproject4 journey to watch and learn and i will try to build a website that can generate money. hoping for the best. good luck


Plannig to start a new journey,already doing some keyword research and having some niches,lets see what happen next. It will be a great opportunity to be a part of Niche Site Project 4.

Hafizul Islam

I wants to start a niche site and hopefully this is high time for me to start it with you.


Just a quick question Spencer. If I sign up for the group to follow along will I have to reveal my website? I’m happy to share stats and stuff but I personally don’t want to share the site url, or the niche I’m in.


Glad to see you going back to your roots!

Several years ago I found your blog and it changed my life. After building my first site I made about 10 dollars from it in the first month. Today I am bringing home about $12,000.00 a month from 5 different sites. I would have never been able to do this without the information/projects/posts on Niche Pursuits.

Thank you so much Spencer!!!!


When does this start?


I would love to join and perhaps learn. Thanks


Hi Steve,

I’m so glad you’re back man, I hope you’ve enjoyed your loooooong break 🙂

Been following you since I’ve discovered you through my coach, Doug Cunnington, which I know he was on your podcast some time back 🙂

It’s such a shame that you don’t do the NSP4 following the same structure as the previous 3 … but I can respect that. I’ve dreamed to be in those guys shoes, Perrin, Samara, and so on 🙂

Anyway, I dropped my application in the google docs to participate in the NSP4 … and I hope I can learn a lot from you guys, now that you are back!

Talk soon,

Spencer Haws

Excellent, thank Adrian!

Ed Wait

Is there a link to the forum you mentioned?


Perfect timing! I think I’ll build a new website along with you. Back in 2015 (wow, time flies), I created a website while following along with NSP3. It started out great and I’d say it was making between $1,000-$1500 a month after about a year. However, as time went by, the site started losing traffic despite regularly adding new, high quality content (think 2,000 word articles with references, table of content, etc). Because of the loss of traffic and the change in pricing with Amazon Affiliates, the site currently makes around $300 a month, if that. I could do some investigating and try to figure out why it is losing traffic but I’m tired of the site and have no motivation to work on it. Over the last few weeks, I’ve been thinking that I need something new to focus on. A new website would really get me motivated but things have changed so much over the past 3-4 years when it comes to getting traffic that I don’t really know where to start. This post came at the perfect time for me. I would love to be able to make $5000 a month from one website. I think if I work hard and try some new strategies, it’s possible to make that much in a year or two. Thanks, Spencer, for doing this! I’m looking forward to reading the updates.

Spencer Haws

Awesome, welcome aboard! I think you could totally build a great new sites…let’s do it!

Arif Ishtiaq

Hey Spencer,
What about you?
With my two friends i wanna start a half niche/half authority site. Because we are interested to learn about how to earn a single penny in online. If we earn a single penny from our site, i am sure we will earn more than $5000 per month easily. Now we need to the right instruction.
Thank You

Spencer Haws

Sounds great, Arif!


Thanks for This awesome project! I am planning to build a multi-niche site with you. I am still getting confusion for buying a domain but surely I will buy one within this week.

Spencer Haws

Okay, maybe picking a domain should be my next post for the project.


want to try again np 4. np3 not finished yet\

Mr Alexander

This is so exciting, I will be sure to follow along and build a niche side parallel.

Thank you so much for doing another one of those projects.

Sorry to point this put Spencer, there is a typo […a reader to by my “student”…], this should be corrected to […a reader to BE my “student”…].


I am excited for this . Finally something i can push myself with and execute my niche site ideas. Looking forward to be part of the FB group too

Ian Rance

Hi Spencer

Been a long time follower but never made much impact with my efforts. My boys have grown up and now I have more time and their interest in the internet also to press me. So I am ready to follow your journey and build out a site to run along side your case study and see if we can even get the thing to $300 a month.

I am coming in thinking content is going to be a big part of this and we are ready for that and fired up to go. I hope you can add me to the Facebook group and that we can learn from you.

Your posts are universally interesting and full in scope – not a small part of your success I’d wager. Keep it up.


Spencer Haws

Sounds great!

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