The Best Amazon Affiliate Linking Tools Showdown: My Final 4 Picks!

By Spencer Haws |

March Madness is in the air and after watching some sweet 16 games last night, I thought I'd join in on the action.  My dominant basketball days are over, so I'll just stick with recommending software tools to help your business…

Over the years, I've written about different tools you can use to quickly and easily monetize your site using the Amazon Associates program.

Sure, you can just use the site stripe while on to grab your raw Amazon Associates link, but who wants to do that?  In all reality, there are many circumstances where you want to do more than just add a link.

So, in my quick review of what I consider the best Amazon affiliate tools, I'll share the different ways you can create buttons, insert images, show comparison charts, and much more.  

Overall, these are the tools I'm using right now to monetize my site with Amazon Associates.

AAWP WordPress Plugin

The AAWP WordPress Plugin is a slick little tool that makes it EXTREMELY easy to create product feature boxes (which is what I primarily use the tool for).

Here's an example of a product box with AAWP ( Amazon Affiliate for WordPress)

I love how simple and clean these product boxes look and I use this on all my buying guides and review articles for my Niche Site Project 4 site.

You can also do several other things, including creating product comparison tables.   I personally haven't used the tables feature since I use my own tool – Table Labs – for that.  But here is an example.

Overall, AAWP has a ton of options so that you can customize lots of things.  In addition, there are lots of features that I did not highlight above, but you can read my full review here.  It's a solid tool that I use on my sites.

Get AAWP Here

AMZ Image WordPress Plugin

I'm including the AMZ image WordPress Plugin as one of my “final 4” picks for two reasons: first, I created it…of course I'm going to include it.  Second, it's extremely simple that fits a very specific need that the other tools don't meet.

The AMZ image plugin is very narrow in focus and does just 1 thing: It allows you to insert a plain image ( with no price, description, ratings, or anything) into a regular blog post.  That's it!

The beauty of this is that there are not many other tools that allow inserting JUST the image.  Most of the other tools I mention pull in prices, ratings, or more.  What if you just want a nice image of a computer, a water bottle, some ear muffs, or whatever it is you are reviewing?

Magnetic Putty Unicorn Poop Stress Relief Kit - Funny Gift for Adults and Kids | Magnetic Unicorn Poop with Magnet | Cute Jumbo Pink Unicorn Squishy Slow Rising | Silly Therapy Office Desk Toy

For example, the above image was just inserted using the AMZ image plugin.  (For the record I just searched for something random and I found this…I have no idea what it is. Although, I bet my daughter would love this!). 

This took me 5 seconds to search and insert this picture and it has my affiliate link attached.  So, if you click the image and buy this beautiful unicorn package (or anything else in 24 hours) I make some money.

This is a plugin that I created to meet a very specific need for some of my sites and many others have found it quite useful.  Again, I'm unaware of any other plugin that allows you to insert just raw images (at least the others on this page do not).

Also, there is a 15% discount if you buy AMZ image in the next few days.

Get 15% Off AMZ Image Right Here

AMAlinks Pro WordPress Plugin

The AMAlinks Pro WordPress Plugin is a new player on the block and is making a splash for good reason.  The creator, Matthew Allen, is focused on making AMAlinks Pro the “All-in-one” tools for Amazon affiliates.

I don't think it's quite there yet, but it's getting closer.

The reason I use AMAlinks Pro on my sites is for the custom button creation.  You can create any design, color, font, text, etc that you want on a button that is an Amazon affiliate link.  

So, I might review 5 different products in a review post and after each item, I'll have a call to action button that was created by AMAlinks Pro.  

For example, here is a screenshot of a button I created using AMAlinks pro:

Just because I don't use every single feature of AMAlinks Pro doesn't mean they aren't there.  Here's a few of the other features of the tool.

Showcase Product boxes

You can customize the colors and look and feel of each of the boxes.

Coming Soon!  Product Comparison Tables

Matt Allen just let me know that they will be launching the table creation feature in a few days, so I thought I'd mention it here.  I'm not super excited about it since this will make it compete with Table Labs, but what can I say it's a smart feature to add (so I can't blame him for doing it).

Overall, AMAlinks Pro has a lot of features that I haven't fully tried, but appears to offer just about everything you would need as an Amazon affiliate.

Get AMAlinks Pro Here

Table Labs for Product Comparison Tables

Table Labs is another tool that I created for the very specific purpose of creating beautiful looking shopping comparison tables in just a few minutes.

I've written about Table Labs extensively that you can read here.

Here's several examples of Tables created using Table Labs.

And here's what the backend looks like where you can edit the look and feel of each table:

If you are looking to create great looking product comparison tables quickly, I highly recommend Table Labs.  You can customize each table and even add affiliate links outside of Amazon!  In addition, each click is tracked so you can test the conversion rate of each item in the Table…plus lots of other features.

Try Table Labs Right Here

A Couple of Runner Ups

Now that I've outlined my “Final 4” Amazon affiliate link creation tools, I should mention a couple of others with honorable mention.

First is Genius Links.  

This is a great tool for localizing the links for your visitors from other countries.  This is a solid piece of software and if you want to make more money from your affiliate links when you get traffic from various countries, I would check out Genius Links right here.

Second is EasyAzon.

I really like EasyAzon; however, there have been a few new features in the works that just never seem to get finished.  I keep expecting these updates to come out any day now, but that has been about a year now.

If EasyAzon comes with their much-anticipated updates, I may add it back to my final 4; however, for now it's just an honorable mention.

You can check out EasyAzon here.

Overall, I hope you enjoyed my final 4 picks for the best Amazon affiliate linking tools.  These are all tools that I've used and tested on my own sites.

Have additional thoughts?  I'd love to hear them below.

Affiliate Marketing | 10 comments

By Spencer Haws

Spencer Haws is the founder of After getting a degree in Business Finance from BYU (2002) and an MBA from ASU (2007) he worked for 8 years in Business Banking and Finance at both Merril Lynch and Wells Fargo Bank.

While consulting with other small business owners as a business banker, Spencer finally had the desire to start his own business. He successfully built a portfolio of niche sites using SEO and online marketing that allowed him to quit his job in 2011. Since then he's been involved in dozens of online business ventures including: creating and exiting Long Tail Pro, running an Amazon FBA business for over 3 years and selling that business, founding, and co-founding You can learn more about Spencer here.

Want to learn step-by-step how I built my Niche Site Empire up to a full-time income?

Yes! I Love to Learn

You may also like

View all




hmm, i don’t have any success with Amazon. May be it is my false, but i start selling some shirts on my website and earn some money.

Marty McLeod

Good stuff, Spencer!

I have some additional notes about these plugins, having used 3 of the 4 (and still using AAWP mainly).

1. AAWP tables are good structurally, but overall are poor as they are forced into vertical columns on mobile. I and others spoke with the developer long ago about improved tables (as the default ones convert poorly and can’t squeeze into small screens) and despite promises it’s obviously not a priority to him.

The rest of the plugin is pretty good and I use “fields” to pull images or price data separately as needed, which is really useful. For most items your tracking ID can be overridden which is helpful when I do A/B testing.

Documentation is there but a bit scattered & confusing so it can be a bit tougher for new beginners.

2. AmaLinks Pro is a nice choice for beginnersas well as more experienced site owners. As you mentioned, it’s good but has some areas for improvement.

Unlike AAWP with it’s very limited button options, its strength is great button customization just like you said.

(Note: while the front end is visual in WordPress, you can click and create right in the WP editor box. You can also use shortcodes which is great for those of us who need time efficiency)

I recommend people have a look. The “product box” feature looks nice and you can customize the product title & description, which is a must-have for me!

3. I’ve heard chatter within the FB groups I’m in with multiple people having issues with EasyAzon not working correctly. This has come up before.

Additionally, I discovered by accident that my Chrome adblocker causes EasyAzon buttons to completely disappear!

I personally don’t recommend EasyAzon. My 1st site had it also, and it was giving me problems, too.

I’d recommend AmaLinks Pro as a good replacement for that based on my testing & use.

4. Tables: Ultimately I resorted to custom tables that have about 2x click-through & conversion rates.

You can use AAWP as a backend (PHP templates) for optimized, simplified tables that work great on mobile with a horizontal design on desktop.

Tables are a tough topic!

As always, thanks for the great content!

Spencer Haws

Thanks Marty, great detailed feedback and insights!


Great Article. Some useful tools mentioned here with appropriate screenshots. Definitely helpful. Thanks for sharing.


Nice post and very good article,it contains more information regarding plugins.

Darshan Nagekar

I have been selling many Amazon Products!
And this is the best article to increase my revenue !
Helped me a lot
Thanks for sharing!

Catering Equipment Suppliers

Will definitely checkout the plugins and see if it works for me.

rahul rawat

that’s really nice article which i was looking from long time and finally i found it now i hope i will be able to double my amazon affiliate income thanks for this


this plugin is awesome, recently I started using it and i am loving how simple design it has <3


I’m using the AAWP plugin which is working well for me ATM. Except there is an issue integrating the shortcode inside the ThriveTheme which I found the shortcode will break the layout (this is strange). If anyone has solved the issue, I love to hear from you? Thank you

Recent Posts

View all