My Next Business Venture – Developing a Mobile Phone App!

By Spencer Haws |

You have cast your votes, and the voting is now closed!  The idea that most individuals voted for is to see me developing a mobile phone application!  I’m excited to get started on this new niche pursuit and to share what I learn and my results with you each step of the way.  I believe that this idea provides a lot of potential and will be a great learning experience for me, and hopefully for some of you as well.  I want to discuss briefly how I am going to approach this business venture and what you can expect on this blog over the next 3 to 4 months.

However, first I want to discuss some details on the voting, just to be totally up front and open with you.  The mobile phone application did indeed receive votes from the most people; however, it did not receive the most votes.  Let me explain.  When I opened the voting, I allowed voters to cast multiple votes with no restrictions.  Most people only voted once.  However, a few people voted dozens and dozens of times.  I have pasted the final count of the voting below that shows the total voting, even with all of these “ballot stuffing” votes 🙂 :

So, public domain works actually received the most number of votes with mobile phone application in a close second and Domain flipping a far 3rd.  However, because I was tracking where each vote was coming from by IP Address, I could see that couple of people were voting over and over and over again for Public domain works.  I appreciate the passion, but I decided it would be more relevant to pursue an idea that most PEOPLE wanted to see (not just what a few people wanted).  So, I went through and deleted all the votes on all the ideas that came from the same IP address.  Each IP was left with only 1 vote.  Here’s is how the voting actually turned out:

So in reality, most individual people wanted to see developing a mobile phone application (29%) and the 2nd most popular idea was actually domain flipping (26%).  So, public domain works actually was 3rd with 18% of people voting for it.

So, since most people (not just votes) are interested in seeing a mobile phone application developed – this is what I will be doing!  I appreciate the enthusiasm of the public domain works people, but hopefully they will still be interested in seeing a different business idea!  And who knows, in a few months maybe more people will want to see a public domain works project.

The Approach

At this point, I don’t have a solid business strategy on how to jump into this mobile phone application venture.  I really am starting from scratch here and will be sharing everything as I learn along the way.  So, my initial approach here will be to learn about the business and how to get started.  I need to educate myself a little bit about the market and only then will I develop a more comprehensive strategy.

So, in order to educate myself, I will be searching out any free information I can find online, I may be purchasing a book or 2 on the subject, and if needed I will join an online course.  So, if anyone knows of any good ebooks or online courses that could help me get started, let me know!  I will be sharing some of my findings in the next few days.

Want To Build Smart & Relevant Internal Links...Quickly?

NichePursuits Rating

Link Whisper is a revolutionary tool that makes internal linking much faster, easier, and more effective.  It makes it simple to boost your site’s authority in the eyes of Google. You can use Link Whisper to:

  • Bring out your orphaned content that isn’t ranking
  • Create smart, relevant, and fast internal links
  • Simple yet effective internal links reporting: what has lots of links and what pages need more links? 

Click here to revolutionize your site’s way of doing internal links

Build better internal links with Link Whisper

Here are a few Books that I found (affiliate links):

I don’t know for sure if I will buy or read any of these materials, but this is just a sample what I found after doing a quick search.  I’m sure some of these books will help me to learn the basic mechanics of getting an app listed and sold, but the ideas need to be my own.

My iPhone Ideas

I do have a few ideas already that I could potentially turn into iPhone or other smart phone applications.  However, I am going to continue to brainstorm over the next few weeks to see if I can come up with any additional ideas.  I plan to simply jot down any ideas that I might have during the day on a notepad that I have sitting next to my desk.  Hopefully at the end of a few weeks I will have dozens of basic ideas that I can pursue.

My expectations here are not to make millions.  Really I initially simply want to create something to learn the process and hopefully figure out the business a bit better.   After a few months of intense learning and experience hopefully I can have something created that will give me an additional stream of income outside of my niche websites business.   At this point, I really don’t know how much I should set a goal of making each month, so I will save setting specific monetary goals for later.

Anyway, what do you think?  Is there anything in particular that you would like to see as I pursue this idea?  Do you have any words of wisdom that you would like to share?

Update 5/28/2012: My iPhone App is now Complete!  You can get it below – the Ad Alert: Google Adsense App


Stories & Projects | 29 comments

By Spencer Haws

Spencer Haws is the founder of After getting a degree in Business Finance from BYU (2002) and an MBA from ASU (2007) he worked for 8 years in Business Banking and Finance at both Merril Lynch and Wells Fargo Bank.

While consulting with other small business owners as a business banker, Spencer finally had the desire to start his own business. He successfully built a portfolio of niche sites using SEO and online marketing that allowed him to quit his job in 2011. Since then he's been involved in dozens of online business ventures including: creating and exiting Long Tail Pro, running an Amazon FBA business for over 3 years and selling that business, founding, and co-founding You can learn more about Spencer here.

You may also like

View all



Joe Barlow

Excellent! I can’t wait to follow along with you in this case study. And thanks for taking the time (with IP tracking) to make sure the results reflected the actual will of your readers. That was a classy move.

I know Pat Flynn has been having great success with iPhone apps, but I know nothing about this process or how it works. As such, this will be very educational and informative! Best of luck with it.



Hey Joe – glad you are excited to see the app development project! Yes, I debated a lot about the IP tracking, but overall I’m glad the idea that most people want to see will be pursued.


Too bad.. Too high-tech of a niche for me I’m afraid!


Maybe me too, we’ll find out. I will be outsourcing the development so we’ll see how much I can get done on my limited techie knowledge.


In that case, (being not a tech geek yourself) I wil follow this closely.. Maybe I can learn something I can use about outsourcing or so..


I am looking forward to seeing how you get on with this..will you be posting results of any sales figures and costs to develop etc.?


Yes, I definitely plan on posting results with sales figures, cost, and everything.

Alessandro Zamboni

Hi Spencer, I’m glad the mobile phone application developing won.
I voted it because I never tried a thing like this, probably because scared by outsourcing costs, mostly, and by the total absence of brand new ideas 🙂

I will be happy to see your case study.
Keep us updated!

See you soon,
Alessandro Zamboni


Maybe after I test the waters out you will be less scared – who knows!

Bob Thurman

Glad the choice has been made. This was not the idea I voted for but I will be following this closely to learn.

Best of luck.


Thanks Bob!


I voted for the mobile app so can’t wait to see how this progresses. Trey Smith created an iphone app and was giving away a free report on how to do the whole process for very cheap. Might be something you can look at doing. Think it was $0.79 for the app. If you want I can send you on the email he sent out about a month ago.


Sure, feel free to send over the email. I will be looking at lots of sources – so this might help…thanks!


I will be following your progress.Having developed a successful Facebook app,I am in the process of designing an android app because the developer fee is a small one-time of $25 while Apple charges $99 per year to maintain your account.This being said the iphone platform is the biggest and has many successful stories,and I will certainly jump on board in the nearby future.I would like to see how your pursue this project from outsourcing the work to getting downloads,as well as monetization.


Alright, feel free to share you words of wisdom as this project progresses – glad to have you following along!


Looking forward to seeing how this progresses Spencer.


Great choice. I hope you won’t totally separate yourself from the technical side of this. A little insight into the programming language and what challenges there are in writing the app would be extremely interesting. This was my choice as well. Thanks!


wooohooooooo! Yeah! I can’t wait to follow your blog and how you’ll go about this niche.


I knew it would be this one….dude, you ROCK! I look forward to following you to the finish line. Happy hunting!!!


Hey Spenc… I’d love to suggest that you check out my “” page and look for that book there. It could happen….Kool!


Words of wisdom, I don’t know yet, however I’m thinking an app for animals: trainers,healthcare facilities, near by, food that takes care of specific needs, ie shinny coat, whiter teeth, cleans tooth plaque, etc.

Babies, and adolescents; day care centers near by, nannies, clothing for a specific need, learning centers, parks, for special needs children, etc.

Work it out fella!


Spencer, so glad you chose this one. My son is doing a computer science degree at moment and he and a friend are about to embark on their own iphone app venture, so advice and comparing notes will be really interesting.


Awesome! Sounds like he will have the advantage with more technical knowledge than I have…however, Im hoping I can hire some great people to help in that area.


The book you recommended from pat Flynn is pretty. It will definitely point you in the right direction. I purchased it one day because I was thinking of doing it but decided with my funds other pursuits would be cheaper. FYI the book was cheaper from than it was from pat Flynn. I clicked out, because I wasn’t going to buy and they have me a discount. It worked, I bought. Just in case you wanted to save a few bucks. (sorry Pat) but I just saw his April monthly report. He made enough money 🙂


Billy – thanks for the input on the book. I am still debating whether or not to get it. I bought the App Saavy book from Amazon. Not sure if I want to pull the trigger on another one just yet.


That info from Trey Smith sounds very valuable. I was also wondering, and I know it’s early, if you were planning on doing a paid app or free w/ads? I’m looking forward to your pursuit. I didn’t vote for that idea but it’s awesome that you left it up to us.


Probably free. But since its so early – it really depends on the ideas I drum up. I’m keeping my options open…


Hey Spencer,

While this wasn’t the topic I voted for, I’m looking forward to watching your progress. I have an idea for a mobile app but like you don’t really have any development experience and not sure where to start with mobile app development. It’ll be fun to watch you lay th ground work for me 🙂



Hey Chris – yeah it should be interesting. I’m hoping this journey helps others besides myself for sure.

Recent Posts

View all