Podcast 112: How Hayden Miyamoto Finds and Scales High Quality Link Building Opportunities in 2016
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Well, it just happened again.
Hayden Miyamoto is back on the Niche Pursuits podcast as a guest! If you are not familiar with Hayden's previous interviews, you can check them out here.
I've had Hayden on the podcast several times now, and he always brings great tips and tricks for ranking in Google and building links in particular. Believe it or not, Hayden basically launched the popularity of private blog networks during one of his first podcast interviews on the Niche Pursuits podcast.
However, that was way back in 2012, and SEO has changed quite a bit since then.
In fact, we have both stopped using PBNs (Private blog networks) for about 2 years now. You can see when and why I stopped using PBNs in one of my most popular blog posts ever right here.
So, you will be happy to know that Hayden has a few more link building strategies that are working REALLY well in 2016. And the best part is that these are very white hat links (not going to get penalized like PBNs can).
2 Link Building Strategies
We dive into 2 link building strategies that are working well right now including: using creative common images and foreign news hacking. You'll have to listen to the interview to get all the details on these 2 strategies.
In the last month (May 2016), just one of these link building strategies has gotten Hayden roughly 150 high quality links to a brand new site. And these links are from authoritative websites like: Vice.com, Wired.com, CopyBlogger.com, Mashable.com, and many others.
These are the kinds of links that Google loves!
How to Find New Opportunities and Scale
However, what is perhaps even more fascinating to me than these 2 specific strategies that Hayden shares is how he goes about constantly finding these new ways of building links. How does one person have the ability to constantly discover new ways of building links that other people aren't talking about or doing?
During the interview we cover this subject in depth. What it comes down to is a lot of testing using either yourself, employees, or other systems. Then when you find an opportunity that appears to be working, Hayden shares how he goes about automating and scaling these link building strategies.
The key is constant research and development into finding what actually works and what can scale. Hayden shares more of his process during the interview.
New Training Course for Site Building and Link Building
Near the end of the podcast interview, Hayden and I reveal that we've decided to create a training course that will teach you how to go about building authoritative websites and build high quality links to that website.
However, this will be so much more than just a video training course. You see Hayden and I have teamed up recently in the past to do a couple of internships and we've learned a lot about what motivates people to actually go out and take action while getting trained.
So, our new 8 week training program is not only geared towards teaching you everything you will need to know to build and scale a large web property, but it will also get you motivated and actually building your website during those 8 weeks.
This isn't some classroom setting where you sit around and listen to the lecture (although there are training modules), this training will get you out into the “real world” and you will learn by doing.
In addition, we will have coaches, private Skype groups, and you will be assigned to a small network of other trainees to keep you motivated and to answer questions that you might have along the way.
If you want to learn more about the new training course, go to AuthorityMachine.com
Hayden and I will be sharing much more about Authority Machine in the very near future. We are currently working on putting the final touches in place before we believe it's ready for the public to see.
Your Thoughts
Overall, I hope that you enjoy the podcast interview and take away a couple of link building strategies as well as ideas for how you can scale or automate those opportunities.
As always, I'm always interested in hearing your comments or thoughts that you might have. Feel free to leave a comment or two below.
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21 Comments
Conversation
to e honest I learned a lot of things from ur site since 2012.
I have a problem and I hope u can help me.
I have an Arabic site am targeting a lot of keys and I have 100 article up on my sites and I have some links , am ranking for a lot of keywords but am still in page 2 for a lot of other keys even I tried to build more links such as forums/comments/social signals… but I still can’t rank for those keyword and they are not hard to rank they are easy.
am thinking about buying links from other sites as guest post , but the site that I want to get links from are in English and my site is in Arabic do u think its okay if I get links from other language?
do u think its okay if the anchor this is in English?
Great stuff. Looking forward to the course.
Hope you will also publish a transcript ; I bet a lot of people would love that
I hate poscasts. Please just post a transcript.
I second this.
Waiting for AuthorityMachine.com
Some really good ideas which I will be looking into as I create a lot of my own cartoon images. which copyright permissions level does Hayden use for his images on Flickr? and how does he request the backlink to his sites. I have had a good look and cannot see how you can do it???
Spencer, thanks as always for excellent content. Hayden always has great ideas but what really differentiates him and his team is the emphasis on systems (reminds me of Jon Haver) and scalability.
As a former intern, I highly recommend the Authority Machine internship/course for anyone who learns best by doing and want to know how they can scale up.
Brian Dean had a post saying Google would devalue links from these embedded graphics. How would this be different? Thanks
This was in response to a 2012 interview with Matt Cutts of Google stating they would probably devalue these type of links in the future.
Matt Cutts has said a lot of things, 90% of which is just Google posturing to stop SEOs use techniques that work and they can’t control. I can assure you, they are not devalued. I’ve seen many example of sites ranking purely on embedded infographics, creative commons and more.
I’m guessing a lot of readers here have at least used infographics and have seen the effect they can generate if you handle the embed and linking aspect correctly. This is the same, but completely unsolicited (and therefore even more randomized).
Thanks
Thanks to Spencer and Hayden for this podcast. As always Hayden brings a lot of things to the table that gets me thinking about improving SEO. If Hayden is checking in on the comments, a quick question if I may regarding Flickr…
After uploading photos to Flickr, I’ve set the CC rights to commercial use ok to open the images to the widest number of potential sites, but I do not see any way to modify the CC license to specify how the attribution needs to be. I’ve dropped how I would like the attribution to be (with the link) in the image comments.
Is this how you are doing it? If not – any hints or suggestions to set it up better?
Thanks!
Hi,
thanks for a great podcast.
Regarding Flickr, I only get nofollow backlinks. Is there a way to get dofollow?
Good stuff – thanks dudes! What was the tool Hayden recommended?
Looking forward to the course. I signed up right after listening to the podcast.
Do we have an ETA?
These are great ideas. Did I miss it, or did he mention where he actually gets these images?
Stunning Work. Best list ever – thanks
Well the good news is that I was extremely excited to hear this podcast.
Hayden teased us beautifully because I immediately attempted to figure this whole Flickr thing out and later signed up for a Japanese language lesson. Ok I’m kidding about learning Japanese.
The bad news is that I spent my afternoon of my day off trying solve the Flickr riddle and I didn’t get anywhere.
Well played Hayden and Mr. Hawes. I wonder how many people were head butting their desk like I was.
I also wonder how many people are going to sign up for your course to figure it out. If only I had an extra 1k laying around.
Don’t you ‘just’ upload some pictures to Flickr that have a creative commons ‘please link to my site’ license?
As Tommy above says, the real trick would seem to be getting those images.
Exactly this. The process he uses is the key.