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Jaaxy Review: The Secret Keyword Research Tool That You Need?

Doing keyword research is the difference between success and failure in the modern niche website world.

A great keyword researcher can rank fast with almost no effort. Someone who didn't do their homework can spend months or years working on a project that never takes off.

It's not a stretch to say that keyword research is the backbone that websites are built on nowadays. And you shouldn't be using inferior tools or else your competition will blow you out of the water.

In this Jaaxy review, we're going to take a look at the keyword tool and ask if it's right for you. I'll look at what Jaaxy offers, who it's best for, and the all-important pricing.

You can get Jaaxy for free, so click here to follow along with me in the review.

click here to try Jaaxy for free
  • Ease of Use - 90
  • Keyword Quality - 95
  • SERP Analysis - 85
  • Price - 90
90

Summary

Jaaxy beats out a lot of competitors when it comes to showing you some unique long tail keywords. Jaaxy helps you find informational and buying intent long tail keywords to boost your business. You can try Jaaxy for free and follow along with me in the review.

Pros

  • Free plan gives you plenty of time to try the tool out
  • Very unique keywords
  • Tons of long tail keywords with high buying intent
  • Lots of tools
  • Easy to go from one tool to another
  • Great training material for users

Cons

  • SEO score (keyword difficulty metric) is obscure
  • User Interface isn't always intuitive

Jaaxy First Glance

When you open up the Jaaxy website, it looks pretty good. It's a simple interface that makes it a breeze to sign up and get access to the free version of Jaaxy.

jaaxy home page

Again, the Starter account is free and it's what we'll be using for this review. When you create an account, you see this page:

jaaxy keyword research

Perfect. Easy enough. Now let's take a look under the hood. I'll be reviewing each of Jaaxy's features in order, so let's get started by throwing in a keyword. I'm going to use the keyword “protein”. It's the same keyword I used in my KWFinder Review, so we can compare results head-to-head.

Jaaxy Keyword Tool Review

Keyword Search Tool

Jaaxy's free version is a bit limiting (in some ways more so than free versions of KWFinder or Long Tail Pro). Nonetheless, I put in “protein” and here's what I got.

jaaxy keyword results

There are some decent options there, but we need to break down Jaaxy terminology to really understand what's being presented. The tool uses some metrics that other tools don't have. Let's take a look at the top row: Keyword, Avg, Traffic, QSR, KQI, and SEO.

Here's what those mean.

Keyword

Jaaxy's Keyword metric gives you examples of long tail keywords that are similar to the keyword you put in.

Avg

Jaaxy's Avg metric is the average number of searches made per month for that keyword.

Traffic

Traffic is how many estimated visitors you'll get if you rank at the first position on page 1.

QSR

Now here is where Jaaxy takes a bit of a different turn than other keyword research tools. QSR is how many other websites are ranking in Google for this exact keyword.

It's a different metric than the normal ones used, but very helpful. It gives you an estimate of how thick your competition might be.

KQI

KQI stands for “keyword quality indicator”. This tool is pretty simple: red is bad, yellow is fine, green is good.

Here's a problem though: no one has a clue how that is calculated. This is also a problem with the next score: SEO

SEO

The SEO score is a measure of how difficult it is to rank for a certain keyword. For whatever reason, Jaaxy does this in the opposite direction of other keyword tools. In all of the other keyword finder tools I've ever used, 1 is easy and 100 is hard. Jaaxy is backwards.

100 is easy and 1 is hard with Jaaxy. No clue why that is. I also couldn't find a soul who knew how Jaaxy's SEO score was calculated. This is a bit of a problem.

Accuracy determines the best keyword research tool. Spitting out accurate results is the most important thing if we're going to be expected to hand over our dollars. To test how accurate Jaaxy's KQI and SEO scores are, I compared it to results from KWFinder, Long Tail Pro, and Ahrefs.

Remember that Jaaxy's SEO score is backwards; 100 is easy, 1 is difficult. Here are the results showing Jaaxy's KQI and SEO scores. All other scores from KWFinder, Long Tail Pro, and Ahrefs range from 1-100 where 1 is easiest and 100 is hardest.

  Jaaxy KQI & SEO scores KWFinder Long Tail Pro Ahrefs
high protein low carb diet KQI: Normal. SEO: 80 51 55 65
protein science journal KQI: Great. SEO: 94 21 N/A 2
protein diet menu KQI: Great. SEO: 92 32 50 37
high protein low carb foods KQI: Great. SEO: 90 38 45 39

See a bit of a discrepancy here?

Jaaxy says that all of these keywords are easy. All of the keyword research tools say that “protein science journal” is the easiest, but that's about where the similarities end.

I can't say that Jaaxy is inaccurate, but it seems like it may be indicating that certain keywords are easier than they are in reality.

KWFinder uses inbound links, Domain Authority, and Page Authority. Long Tail Pro uses similar metrics. Ahrefs factors in only inbound links. We know that these tools are accurate, but that Jaaxy gives us a different score. The most logical conclusion is that Jaaxy isn't quite shooting bulls' eyes. 

If you're looking for a similar tool in Jaaxy's price range, I say go ahead and take a look at our KWFinder review or Long Tail Pro review. They're both super high quality without breaking the bank.

Quality of Jaaxy Keywords

One final point before we move on to other things about Jaaxy. Let's take a look at the keywords we get after putting in “protein”.

jaaxy keyword results

Yeah, they are long tail (and are great informational pieces), but there are no keywords with buying intent.

Let me show you what I mean. Here are some results from KWFinder when I type in “protein”.

kwfinder protein keywords

I made sure to point it out in case it wasn't clear. In the top few results, we have keywords with high buying intent. When people search “whey protein isolate”, they're looking to make a purchase. We see the same thing with Long Tail Pro:

long tail pro protein keywords

Immediate high buying intent with just the first few results.

On the free plan of Jaaxy, I'm only allowed to get 10 keywords for any search I do. But Jaaxy's highest plan will return just 30. I talk about the importance of how many keywords you get down in the “Alphabet Soup” section, so keep reading.

What we see is that in the top 10 results of both KWFinder and Long Tail Pro, we get long tail keywords with buying intent. And these keywords don't come with some “mystery meat” formula for keyword difficulty like Jaaxy.

Jaaxy does a much better job of delivering long tail keywords with buying intent in the “Alphabet Soup” tool. I discuss it below and as you'll see, those keywords are really, really long tail. I got some results like “pure protein plus cookie cream bar review”. I think that Alphabet Soup is Jaaxy's strongest tool, so keep reading because it does get better.

Competitive Research Tool

Let's move on and discuss another tool in the Jaaxy arsenal. In essence, Jaaxy has a tool that shows you how to find a website's keywords. If you type in a specific URL instead of a keyword, then Jaaxy can give you a list of keywords that the URL is ranking for.

I typed in https://thewirecutter.com/reviews/the-best-humidifier/ (I'm linking to it because I figure that I can't just steal someone's keywords and not link to their article).

Here's what I got. It's pretty good.

jaaxy competitor keywords

Those look like keywords that an article about best humidifiers would rank for. I checked in KWFinder just to be safe and it looks like we're all on the same page.

Except for one thing.

Look at those “SEO” scores. As mentioned before, those are keyword difficulty scores from 100-1, with 100 being the easiest and 1 being the hardest. Jaaxy is saying that it is very, very easy to rank for every single one of those keywords.

Do you think it's easy to rank for “what is the best humidifier” when TheWireCutter is at the top of the search results?

No. No it is not. If you don't believe me, here's what KWFinder has to say about that topic.

kwfinder keyword difficulty

Comparatively, KWFinder says that “what is the best humidifier” is 4x as difficult to rank for as Jaaxy would have us believe. I would be a lot more willing to listen to Jaaxy's side of things if I knew what factors went into its keyword difficulty metric.

I think that overall Jaaxy is fine, but the keyword metric may indicate that some keywords are a little too easy.

Jaaxy Alphabet Soup

Jaaxy has a common feature to keyword tools, but they dress it up a bit different. It's called Alphabet Soup, and it functions as another method of finding keywords. I typed in the word “protein” and here's what I got:

jaaxy alphabet soup

As mentioned before, this is where you get into some long tail keywords with high buying intent. If someone searches “pure protein maple caramel protein bar review”, they have credit card in hand and are ready to buy. This is a great resource for affiliate marketing SEO, but I'm not sure why this tool isn't combined with the actual Keywords tool.

You see here that the results are unique, but there are so few of them. 5 results for B, 3 for C, and then it goes all the way to M. 

I just got 22 results total for the seed keyword “protein”. That is crazy low!

And it's not like there aren't other keywords out there. I searched protein in Ahrefs, narrowed the results by making sure I was searching for “Having Same Term”, and…

ahrefs keywords

I got 1,669,576 results.

Jaaxy gave me 22.

Here's what those results mean. 

In my KWFinder review, I got after Mangools and KWFinder a bit because they only returned 700 keywords when Ahrefs returned 11,000. That's a big absolute difference. The absolute difference between 700 and 11,000 is 10,300.

But how big is the functional difference? 

Unless you're planning on writing 700 pieces of content for one keyword, the functional difference between 700 and 11,000 is small.  If you aren't going to target all of 700, then an extra 10,300 won't help you very much.

But that's not the case for Jaaxy. Not only is the absolute difference massive (1,669,554 keywords if you wanted to know), but the functional difference is huge.

I can't write anywhere near 1.7 million articles!

But I can definitely write 22. And then once I have my 22 articles that Jaaxy gave me published, what do I do next?

I may have to go to a different keyword research tool.

So the 22 results here are a bit disappointing.

What's so crazy about this is that when I search a longer keyword, such as “best protein”, I get thousands of results.

jaaxy alphabet soup results

That's just in “s”. 

And one thing I love about this is that a ton of these keywords are long tail with buying intent. If I want specific details on any keyword, I click “Search on this” and it takes me back to the Keyword tool to get the specific details.

Maybe it just took me a minute to figure out how to use it, but Jaaxy does pack a huge amount of keyword search power. It's a great tool to undercover massive amounts of long tail keywords with high buying intent.

Jaaxy Search Analysis

Jaaxy also has a feature called “Search Analysis” that functions as a SERP explorer. It's kinda lackluster unless you're pairing it with the “Site Rank” tool that we discuss later.

jaaxy details

You can see that the results are a little buggy. All of the words and numbers are crammed together on the right side. If you can manage to sort the results out or if they display better on your screen, then there is some great information here. The “Word count” metric is super helpful. 

When writing a new article, I always check the word count of other similar articles already ranking on page 1. Jaaxy includes this info within their Search Analysis tool, so it's a huge help. You can check links on site, backlinks, and Alexa rank. You can get a pretty good idea of how easy or difficult it will be for you to rank just from these metrics.

One thing I didn't like about this feature was how few results are displayed down the page. For my query “Protein”, I got 11 total results of sites that ranked.

jaaxy rankings explorer

So there's a little bit to be desired.

For this tool to be used to its maximum effect, you need to see more information about search engine results pages (SERPs). That's what Jaaxy takes a look at with the Site Rank feature. And once you combine the Search Analysis with the Site Rank tools, the results are pretty good. Let's take a look at Site Rank next.

Jaaxy Site Rank

Now here's where we get to an area that I think Jaaxy does great in.

Site Rank allows you to put in a keyword, put in a site's URL, and Jaaxy shows you how that site has fared in the rankings in the past. You can look at the past week, month, or all time.

Here's what I get when I type in “best humidifier” for the keyword and https://thewirecutter.com/reviews/the-best-humidifier/ for the site URL.

jaaxy site rank

I like how the right side mimics the actual search engine results page (SERP). The left side gives us some more details. Jaaxy shows us where the site ranks in Google, Bing, and Yahoo. 

You're also given an option to track the keyword and are allowed to select the frequency that you want notifications.

It would be nice to be able to see some of the stats like Domain Authority, Page Authority, incoming backlinks, etc. I think that Jaaxy should consider moving those results from the Search Analysis tool to the Site Rank tool we're looking at now.

But when used in tandem, you can get a pretty good idea of search engine rankings. If you're using the Search Analysis and Site Rank tools, you can get a pretty good picture of how difficult it will be to rank on the first page of SERPs.

As long as you ignore the keyword difficulty scores that Jaaxy gives you.

One minor nag about the Site Rank page is that it seems to be a bit bugged too.

jaaxy site rank bug

This little box on the Site Rank page doesn't show anything. You can set it to any setting, show any keyword, and you're still left with a small blue dot on the right side.

If Jaaxy gets this bug fixed, it will be a huge boon to their keyword research tool. Knowing how often sites are moving to and from the first pages gives you a great opportunity to understand search intent. When you get the search intent right and solve viewer needs, all of SEO ranking becomes a thousand times easier.

So maybe Jaaxy will get this bug fixed before you try the tool out.

Jaaxy is a powerhouse when it comes to keyword research and it's one of the lesser known tools. This can be a huge help to you. Jaaxy gives such unique, long tail keywords and not everyone is using it. This gives you the opportunity to target keywords that your competition doesn't even know exist. Best of all, you can try Jaaxy for free.

Try Jaaxy for free to test it out.

try jaaxy for free

Jaaxy Pros and Cons

The Good

Jaaxy has a lot going for it and its biggest strength is how well it does in keyword research. Here are a few perks you'll get if you go with Jaaxy compared to other keyword finders.

Free plan

One of Jaaxy's perks is that it offers a free plan so that you don't have to do any guesswork. There's no time limit on the free plan, but you are limited to 30 searches or site lookups total. That is more than enough to get a feel for the tool and what it offers.

Offers unique keywords

Jaaxy doesn't offer a ton of keywords, but the keywords that you do get are pretty hard to find elsewhere. 

In Alphabet Soup, Jaaxy offered me keywords like “pure protein plus cookies cream bar review”. If that's not a long tail keyword, I don't know what is. Even better, it has buying intent. Jaaxy perhaps offers the most unique keywords out of any tool I've ever seen.

tons of long tail keywords with high buying intent

This is Jaaxy's greatest strength if you ask me. It's the perfect affiliate marketing keyword research tool because Jaaxy returns thousands of long tail keywords with high buying intent.

Jaaxy does perhaps a better job than almost any other tool if you're looking for these types of keywords. I haven't quite seen anything like it with other tools like Long Tail Pro, KWFinder, or Ahrefs.

Easy to use

Another thing I like about Jaaxy is that it's super easy to use. It's very smooth going from one tool to the other. Once you're in the site rankings, or looking at SERPs, or swimming in alphabet soup, it's easy to take a keyword you find and plug it in to the Keywords tool.

lots of tools

Jaaxy has a lot of tools that it offers. Besides the keyword research, keyword management, and SERP exploring features I looked at, Jaaxy also allows you to find affiliate programs in your niche. I didn't review it, since you can do a simple search in Google: “[niche} affiliate programs” but it doesn't hurt.

Jaaxy also has a tool that shows you if domain names are available for the keywords you're targeting. Exact match domains aren't as big of a deal as they used to be, but it's not a bad thing to have. 

training materials

Jaaxy also includes a ton of training materials for new users. They have a whole page on their site filled with PDFs, videos, and walkthroughs. This is a huge help since there is a massive learning curve on some tools (hello, Ahrefs) and it can be a bit overwhelming.

Plus, if you're paying out money every month, companies should make it easier to learn how to use their tools.

Here's a view of Jaaxy's training page.

jaaxy training

I love that.

Click here to try Jaaxy for free and supercharge your keyword research powers.

click here to try jaaxy for free

The not so good

unclear keyword difficulty formula – the “seo” rating

This is my biggest fear about Jaaxy. No one seems to have a clue what goes into their “SEO” formula. Remember that their SEO number translates to keyword difficulty, with 100 being easiest and 1 being the hardest.

It doesn't seem to correlate very much with other tools. I know that other keyword tools like KWFinder and Long Tail Pro rely on Domain Authority, Page Authority, backlinks, site age, and other metrics. Ahrefs relies on inbound site links.

So if Jaaxy doesn't correlate with these tools… what is it using? Just from comparing Jaaxy to other tools, Jaaxy seems to indicate that keywords are easier than they are in reality.

Interface isn't always intuitive

Jaaxy makes it easy to go from one tool to another, but the header interface can be a bit tough to manage. There are several tools that perform very similar tasks. It's not a huge deal and Jaaxy pros probably don't notice it at all, but I think their tools could use some consolidation.

Jaaxy Price

Jaaxy has 3 plans: Free, Pro, and Enterprise. 

Jaaxy Free

Jaaxy's Free (or Starter) plan is a free trial where you're allowed as much time as you want, but a limited number of searches. You can get 30 keyword searches, 20 site lookups, a website analyzer, affiliate program lookups, and 2 keyword lists.

This plan's biggest limit is that for Alphabet Soup, you can get the first 5 results. No more. Alphabet Soup is where Jaaxy's biggest strengths lie, so it may be worth trying out a premium package just for a ton of unique long tails. These types of unique long tails with high buying intent are the keywords that your competition doesn't know to target and doesn't rank for.

You're scot-free with a pot of gold.

Jaaxy Pro

Jaaxy Pro starts at $49 per month. If your goal is to do a lot of keyword research, that's not a bad price at all.

You get access to unlimited search results, site lookups, and the first 15 results per letter in Alphabet Soup. You'll also get more access to some manual search features, better organization, and better keyword management.

Jaaxy Enterprise

Jaaxy Enterprise starts at $99 per month. This is the package I recommend for buyers who fit the description of “Content Production Machines”. I discuss who Jaaxy is best for below, so keep reading.

Enterprise allows you to get an even faster version of Jaaxy. You get more results per keyword search, unlimited searches, and unlimited keyword lists. Enterprise allows you to scope out 50 results per letter in Alphabet Soup, so each search in Alphabet Soup could potentially return 1300 unique, long tail keywords with high buying intent.

Nothing at all to complain about there.

But before you buy, you can try Jaaxy for free.

Who is jaaxy best for?

beginner bloggers or niche site builders

Jaaxy hits a home run with this crowd. If you're just getting started in your business or making less than $1000 per month, you probably need more content. Jaaxy provides a ton of unique, long tail keywords with almost zero competition. These keywords are so powerful because your competition doesn't even think to target them.

No worries if you're in this crowd. Spencer used to be here too when creating new niche sites. The most important thing is that you keep working hard and working smart. Jaaxy helps you to find affiliate marketing keywords that you can monetize.

people with established businesses

Jaaxy is a great tool for the established business crowd as well. Let's put you in this camp if your website is making over $1000 per month.

If you're at that level of earnings, you've already covered a several long tail keywords that have direct relation to your business. You may be in the best position to leverage Jaaxy's unique strength.

The Alphabet Soup tool can help you locate long tail keywords that are a little bit more obscure. These are very, very specific searches that people are looking for and Jaaxy helps you to solve your viewers' needs. When you solve needs, you become more authoritative. Your audience trusts you more and is more willing to buy from you.

Jaaxy is a great fit for people with established businesses.

marketing agencies

I use the term “marketing agencies” as a sort of catch all. This could be a content agency, SEO agency, link builders, or more.

Jaaxy may be a good fit for your agency depending on what you do. If your agency is heavy on the content side and lighter on most other things, Jaaxy can give you more than enough keywords to target. You'll be swimming in unique articles for your own blog and for your clients in any niche.

If you're more on the SEO or link building side of things, Jaaxy can help but may not be the best fit. There is data on what sites are ranking in the SERPs and you can get some good info on those sites. You can see what keywords they are ranking for. But there is no option to view exact backlinks.

Jaaxy is fine if you're heavy on the content side, but more SEO type agencies will get more value out of KWFinder or Ahrefs.

link building monsters

This type of person runs massive outreach campaigns at scale. 15 out of 16 waking hours is spent in Ahrefs for the Link Building Monster. When this person does take breaks, it's to play Legend of Zelda and they only play it because of the main character's name (it's Link).

If you are one of these people, Jaaxy isn't the best tool for you. There's no option to locate backlinks to a site, so go back to Ahrefs and leave us all to our niche-site-building peace.

But I'm willing to guess that you aren't one of these people. Unless you measure how many referring domains you've gotten this year using 4 digits, you aren't part of the horde of Link Building Monsters.

content production machines

The Content Production Machine is less concerned about links and more concerned about high quality, long tail, buying intent content on a page.

The Content Production Machine writes over a million words each year. This could be through an agency or their own efforts, but this person needs a lot of keywords. Jaaxy is a fine fit for the Content Production Machine.

Jaaxy may even be a lifesaver for this guy or gal. Jaaxy delivers long tail keywords unlike any other keyword research tool that I've ever used (and I've used a lot). These super long tails are often high buying intent, but there are plenty of informational keywords as well. 

Jaaxy and the Content Production Machine go hand in hand. There are no keyword search limits per day or per month and searching in Alphabet Soup can get you upwards of 1300 keywords per search. Nothing to scoff at right there.

The best keyword research tool for you?

Whether Jaaxy is best for you will depend on who you are. It costs a little bit more than some tools like KWFinder or Long Tail Pro, but is half the price of Ahrefs. Jaaxy is pretty good for budget shoppers.

If you're in the new business phase and making less than $1000 per month off of your website, Jaaxy is a good fit. It helps you locate plenty of long tail keywords that can help you build authority, build trust, and boost earnings. This tool will provide you with plenty of current and future content.

Jaaxy can be a great choice for you if you are in a more established business making at least $1000 per month. Jaaxy could benefit you a lot by giving you unique keywords that your competition will never take advantage of. Your competition won't even realize these keywords exist until you're ranking for them, at which point it's too late.

If you're in a content production agency, then Jaaxy is a great tool. You can find lots of keywords in all niches to serve your clients better. If you're in a more SEO or link building agency, there are better options out there like KWFinder or Ahrefs.

There's not much question for Link Building Monsters. Jaaxy doesn't offer any backlink analysis, so you're better off sticking to Ahrefs.

Content Production Machines could be at home with Jaaxy. There are tons of informational and buying intent keywords. These long tails are unique and impossible to compete with until it's already too late. The fact that Jaaxy isn't very well known only serves you better at producing more and better content than the competition.

get started with jaaxy for free
  • Ease of Use - 90
  • Keyword Quality - 95
  • SERP Analysis - 85
  • Price - 90
90

Summary

Jaaxy beats out a lot of competitors when it comes to showing you some unique long tail keywords. Jaaxy helps you find informational and buying intent long tail keywords to boost your business. You can try Jaaxy for free and follow along with me in the review.

Pros

  • Free plan gives you plenty of time to try the tool out
  • Very unique keywords
  • Tons of long tail keywords with high buying intent
  • Lots of tools
  • Easy to go from one tool to another
  • Great training material for users

Cons

  • SEO score (keyword difficulty metric) is obscure
  • User Interface isn't always intuitive

Your next keyword management software

Thanks for reading my Jaaxy review! I hope it's been helpful. If it has, please let me know in the comments. If it hasn't, will you take a moment to tell me why not? Your feedback helps improve everything we post on Niche Pursuits.

Jaaxy is a great tool for anyone looking to produce a lot of content at scale. It serves up massive amounts of unique keywords even better than some more well known tools. 

Don't forget that if you want to give Jaaxy a test run, you can try it out for free. There's no cost or time limit, but you will be limited to 30 keyword searches. If you're running a small business or just getting started, these 30 could provide enough ammunition for a while.

Click here to try Jaaxy for free.

start using jaaxy for free



Product Reviews

By Brady Cargle
June 24, 2019 | No Comments

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