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How Aurelien Amacker Built Systeme.io to $3 Million a Year + Free Trial

By Spencer Haws |

Last year, I was happy to share the success story of Systeme.io founded by Aurelien Amacker.

Systeme.io is an all-in-one landing page, funnel builder, and email automation software platform. Aurelien was able to build up the business in this competitive niche by first targeting the market in his home country of France.

We have the updated story of how Aurelien, a non-software developer, built this multi-purpose software tool into a business generating $3 million a year in revenue.

Whatever type of online business you’re in, there are many tips that you will be able to take away and apply to your own business.

Systeme.io Free Account

One of the NEW features over at Systeme.io is a free account tier that includes 90% of their premium features.

That’s right, 90% of features are free. The team at Systeme has made it really easy to get started with a landing page and to test out the software. 

LEARN MORE AND SIGN UP HERE

If you are looking for an EASY way to build landing pages, build your email list, build funnels, and more, Systeme could be the answer you are looking for.

Everything You Need For a Sales Funnel FREE

NichePursuits Rating

90% of all System.io features don’t cost anything. Free Account Includes:

  • 1000 email subscribers
  • Unlimited emails 
  • 3 funnels 
  • 1 Membership sites 
  • Unlimited file storage space
  • Unlimited membership site members 
  • Automation
  • Run your own affiliate program 
  • 24/7 email and chat support
Check Out the Systeme Review Here!

What is Systeme.io?

Watch the entire video review above to see how the software works and much more. You will see that Systeme really is an all-in-one online business platform. 

I’ve used it and it is indeed a very good:

The closest thing to Systeme.io is Clickfunnels, but Clickfunnels is $297 a month! I’ve personally used Clickfunnels a lot and there are definitely issues with it.

Usually, you would need to buy a landing page/funnel builder, then also buy a marketing automation/email management tool. I use ConvertKit currently, and 10,000 subscribers would cost $119/month.

With Systeme’s free account your first 1000 contacts are free. Three funnels and unlimited emails are all in their free tier. If you want to use a few of their advanced features such as a custom domain or promoting a webinar you’ll need their paid version. Which starts at $27/month for the starter tier or $47/month for the webinar package.

But is it any good?

Well, I haven’t personally used every single feature, but I have built a couple of landing pages and it was very intuitive and easy to use.

Who uses System.io

Really anyone that is looking to sell something online and needs a funnel could use Systeme. Especially when it comes to informational products Systeme makes getting started easy.

You don’t have to be a guru to get your informational products up running. In a public Facebook post Marco Girgenti tells his story about using Systeme. 

“For us it was about freeing up our time completely as money comes in as we sleep. That’s the beauty of this, you can decide the model and the kind of lifestyle you want.”

Michael Girgenti

 

Systeme.io Review

Here are a few screenshots of what Systeme.io looks like on the inside.

This is a quick landing page I built with Systeme.io. It was super easy to use and required no design skills on my part – I just picked a template and did some editing.

systeme IO

Here’s what the editor looks like on the inside.

It’s very intuitive and requires no training in order to understand. You can change colors, font sizes, and much more so you have complete control.

how to use systeme.io editor

You can also easily create automation rules.

When someone opts into my newsletter, they will be subscribed to an autoresponder campaign and tagged with a tag of my choice. You can also do split tests, see all your stats, and much more.

how to make a course with systeme.io Want to create a course?

It’s extremely easy to do. I spent less than 5 minutes and already had the course design and my logos uploaded to give it a professional look. All I need to do now is add my content.

how to use systeme.io

Here’s my example course that I created in Systeme.io. Don’t hold your breath though, I don’t plan on selling any of my own courses!

However, if I was going to sell a course, this would be a great way to get started. For $27/month, you get everything you need, including marketing automation.

The discount offer for Systeme.io runs for this week only, so be sure to check it out right here.

How Aurelien Grew Systeme.io

First, how about some success screenshots?  Aurelien was kind enough to share some of his internal statistics with me.  As you can see below, the company is doing extremely well.

système france

What I love is that Aurelien actually uses Systeme.io to power the business of Systeme.io. This is his Systeme.io dashboard that shows how many people are buying his product (Systeme.io).

He wanted to clarify that the leads show a decline simply because they had a huge boost in leads in the previous quarter at the height of the pandemic.

systeme for business automation

 

This shows his total sales generated by affiliates (which we will discuss more below). But you can see affiliates have generated about 3 million Euros in sales since he started. Impressive!

kajabi alternatives

This screenshot shows total sales for the month of July.

282,000 Euros for July.

free sale page templates

This Stripe screenshot shows some additional stats.

They also accept payments through PayPal, so this is not their entire revenue. However, this clearly shows that the business is making really good money.

clickfunnels alternative

This final screenshot shows the total sales of the business over the last 30 days.

Interview With The Founder Of Systeme.io

Now that you’ve seen these success screenshots, want to know how Aurelien built the business?

I would recommend that you listen to the entire podcast interview to hear the story in Aurelien’s words. However, I’ve included a brief summary of how he has built Systeme.io to such a large business so quickly.

In Aurelien’s own words, here’s how the business was built.

How Did You Start Out As An Entrepreneur?

Aurelien Amacker review

In 2010 I started making money with my blog and reached $1000 a month after 6 months.

Then I hired a marketing consultant to help me launch a course and the next year we did a launch that did $550,000 in revenue. This first course was about how to build a profitable blog. Then I launched many smaller courses on specific topics like SEO, copywriting, how to sell high tickets items, etc.

Next, I joined Jeff Walker’s mastermind group for 3 years but never embraced the launch model. I left the group in 2015 and went on my own selling my courses to my list.

Then I decided to build software and started doing that in 2016. With that attempt, I failed by hiring the wrong company to work with. I hired a company in Morroco to build systeme.io and I lost $30,000 and a year of time.

In 2017 I found the right people to do it. We launched systeme.io in February of 2018.

Did you have to build Systeme.io again from scratch?

I had a developer from Bangladesh I was working with who took over the project.

He worked on it for 2 months and then when we used his code, the app stopped working. At this point, I was desperate and started looking for developers on Upwork.

I tried a few that didn’t work out, and then I found this guy from Russia.

Right from the start, I saw that I could count on him. Where the other developers were always complaining and coming up with problems, he was always coming up with solutions.

He would tell me “this is gonna take 2 hours,” and then 2 hours later it was done.

This is how I learned that in business you have 2 types of people:

You want to deal with the second kind!

How successful is Systeme.io today?

systeme.io review

Today there are over 7,000 paying customers of systeme.io so we have a run rate of $2M.

But we sell also online courses and coaching programs so we are going to do $3M in revenue this year (last month we did almost $300k).

What business strategies have contributed to your success?

Our affiliate program has helped us a lot.

We launched it in 2017 and it’s been growing and growing. Today it’s bringing over $200,000 euros in revenue per month, and our affiliates earn over $65,000 in affiliate commissions per month.

It takes time to build an affiliate program. You have to show your affiliates that they can make money out of it. Then other people see that they are making affiliate commissions so they join the program too.

Most importantly, you want to make sure you are offering people a great product. No one wants to sell something that isn’t any good. Affiliates are happy to promote software to their audience if it’s useful, helpful, and valuable.

How do you recruit affiliates for Systeme.io?

We use systeme.io to run our affiliate program.

The great thing is that with systeme.io every person on your list has an affiliate ID and can promote your products so it reduces friction to recruit affiliates. For example, someone can join my list and I can send him a follow-up right away with his affiliate link (the same thing if someone purchases).

Also, our affiliate tracking is very strong (maybe the best in the industry actually) because our tracking uses cookies + database. In every email, we send out we add the affiliate ID of the affiliate who referred him to us. This way if the person purchases from a different device or with a different email address we will still reward the affiliate who referred him to us.

We also try to add many new sales funnels for our affiliates to promote (like a free book or a free video), so there are more ways to promote our products and it makes their job easier.

Building an affiliate program is a long-term play, like any other marketing channel it takes time and commitment to succeed.

Where do you hope to take your business in the future?

We are growing fast in the French market (about 6% per month) and in the U.S. market too (over 10% last month).

I would like to reach $10M in revenue in 3 years

Why should people buy systeme.io?

systeme.io coupon code discount

I built this tool because I wasn’t happy with the existing tools. Plus, I felt there was a need for a more simple and more affordable option for people launching an online business.

Our customers say it’s easier to use, and it’s more affordable, so for them, it’s a no-brainer. You can see one recent in-depth review from a very happy customer here in our Facebook group.

Here are all the features of systeme.io:

– Sales funnels builder
– Email autoresponder
– Membership sites
– Marketing automation
– Affiliate program management

SO I know that experts look at this and they think “ok but if there are all these features, it can’t be that good.”

And I’m like, “ok but in reality, we have 5,000 users who say the tool is super powerful and easy to use.”

Remember, we use systeme.io ourselves to power our entire online business and do over $250,000 in sales per month (sending over 4 million emails).

If you include the fact that it’s up to 10 times cheaper than other tools, you can understand how we became so successful in the French market.

What tips do you have for those starting out in online business?

I’ve launched 4 different businesses in my life and I’ve never failed because I haven’t tried to invent something revolutionary.

Each time, I just saw businesses that were making money and I launched my product with my own twist. It’s the execution, not the idea, that matters.

For more info, or to sign up for a free account, visit System.io or check out the Systeme.io public group on Facebook.

Everything You Need For a Sales Funnel FREE

NichePursuits Rating

90% of all System.io features don’t cost anything. Free Account Includes:

  • 1000 email subscribers
  • Unlimited emails 
  • 3 funnels 
  • 1 Membership sites 
  • Unlimited file storage space
  • Unlimited membership site members 
  • Automation
  • Run your own affiliate program 
  • 24/7 email and chat support
Check Out the Systeme Review Here!




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By Spencer Haws

Spencer Haws is the founder of NichePursuits.com. After getting a degree in Business Finance from BYU (2002) and an MBA from ASU (2007) he worked for 8 years in Business Banking and Finance at both Merril Lynch and Wells Fargo Bank.

While consulting with other small business owners as a business banker, Spencer finally had the desire to start his own business. He successfully built a portfolio of niche sites using SEO and online marketing that allowed him to quit his job in 2011. Since then he's been involved in dozens of online business ventures including: creating and exiting Long Tail Pro, running an Amazon FBA business for over 3 years and selling that business, founding LinkWhisper.com, and co-founding MotionInvest.com. You can learn more about Spencer here.

Want to learn step-by-step how I built my Niche Site Empire up to a full-time income?

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