A couple of weeks ago, I wrote a post explaining that I had hired a full-time employee to help me out with my business. What I didn't reveal at the time, was who that employee was.
Since this new full-time employee will be helping me primarily build out niche sites, I thought it would be important to introduce you to this person!
So, without further adieu…my new employee is Perrin Carrell! That's right, you know this guy! Perrin is my student from Niche Site Project 2!!
How it Happened
I could not be any more excited to be working with Perrin on a regular basis. But why did I hire him in the first place?
Well, over the years, I have discovered that in order for me to build out niche sites on a regular basis, I need help. I've been through several virtual assistants, lots of writers, used different content or link building services, and much more.
In addition, my Long Tail Pro side of the business has grown quite a bit, which requires more of my time managing programmers, doing customer service (when my customer service rep can't), and more. As a result, my first passion of building niche sites has taken a back seat.
The growth of Long Tail Pro also means I have a little bit more income to invest in a really good employee.
You see, before I hired Perrin, I had hired a full-time VA…at a rate of $1,500/mth out of the Philippines. I was told that a full-time salary of $600/mth is really good in the Philipines, so I decided to pay $1,500/mth because I needed someone REALLY good and wanted them to be motivated.
After a few months, it was clear that this VA was not motivated. In fact, she was only working 20 hours a week or less! (We mutually agreed after about a month that I should pay her by the hour, rather than a salary because she wasn't putting in here promised 40 hours).
I tried for a few months to train and motivate this employee, but despite my paying over 2 times the normal rate, I got a dud. Ughh.
At the same time, Perrin had just started the Niche Site Project 2 as my student. I was seeing how quickly Perrin was catching on; and best of all, he was EXCITED about the process! So, I was comparing my VA that wasn't working out, to Perrin that was going above and beyond; and I just thought, “Man, I wish I could just hire someone like Perrin!”
Somewhere along the way, Perrin mentioned that he wasn't happy in his job and was considering working for an SEO agency because he enjoyed the online work so much. My wheels started spinning.
However, I also knew that I would need to pay Perrin, MUCH more than $1,500/mth if I wanted him to work for me. I took the initiative and asked Perrin how much he was making at his current job. I know its not a normal question to ask, but he was willing to share!
Honestly, it was a little more than I was hoping! Despite that, I soft pitched Perrin on the idea of possibly working for me. He basically said, “When do I start?!”
Well, after doing A LOT of thinking about it and discussing with people close to me; I decided I needed someone exactly like Perrin in my business. So, why not hire him!
In addition, I decided that if I wanted a truly motivated employee, I couldn't ask him to take a pay cut. Instead I offered him a few thousand dollars per year MORE than he was currently making at his job. He had already said that he was willing to take a pay cut to work with me, so it was a no-brainer for him to make the move when I offered him more than he was currently making.
When I made the official offer, it only took Perrin about 10 minutes to walk into his boss' office and tell her that he was quitting! How cool is that?!?
Perrin officially started working for me full-time on December 16th, 2013.
I don't know how long Perrin will be working for me. He's super smart, and I told him that I want him to be building his own business on the side. As long as he puts in 40 hours for me a week, I ENCOURAGE him to build his own online business. I'll be surprised if I keep him around for 24 months.
I hope to keep him around for as long as possible, but I also want him to be successful in his own right. He's an entrepreneur, I know first hand that that can't be contained :).
I've worked for other people before, so I'm just trying to be the best “boss” I possibly can. Being a jerk is never a good way to motivate people…so hopefully I have a super motivated, happy, and well-compensated employee for the next year or 2! (More if he can stand working with me.)
Each week, Perrin and I are doing a call to discuss our plans to conquer the world, its pretty fun! Basically on these calls we discuss how I can build my business and how Perrin fits into that strategy.
In a nutshell, Perrin is acting as a general manager in a way for my niche site business. So, he does alot of the work and planning, but he also has a budget to hire writers, graphic designers, linkbuilders, or others as needed.
Perrin is a superb writer, so he takes the reins to write the first couple of primary/secondary articles on the new niche sites; then hires and edits the work of other writers.
In addition, he is dusting off some of my projects that I've had to put on the shelf. Overall, Perrin is going to be helping me build out both large and small sites – helping my virtual real estate empire grow.
Also, we have plans to build businesses outside of niche sites – such as niche software using paid methods to drive traffic – that Perrin will be helping me with in the future. But for now the focus in on building out sites similar to the Niche Site Project sites.
A Big Step Forward
Overall, Perrin is absolutely doing a STELLAR job so far. I know the fact that I was coaching him for the past few months before I hired him is a huge help. But at this point, I couldn't ask for someone better that understands my business, knows my exact process, and is motivated.
Now that you know who my new full-time employee is, say hello!
This has been a major step in my business, and I expect good things to happen in 2014 because of it. I'll be writing a full post on my 2014 goals early next week. Like I said, I've hired several virtual assistants in the past, but that does not compare to having someone that can think outside the box, is truly motivated, and understands your entire business.
Overall, I'm excited to have Perrin helping me out with my business now, and I look forward to this year for sure.
As always, I'd love to hear your thoughts or questions that you might have…thanks!