Is More Website Content the Answer to Increased SEO Traffic?

By Spencer Haws |

Wouldn’t it be great to build a valuable internet property that attracted hordes of free Google traffic all day long?  Not only is this fun to dream about, it’s a reality for many bloggers and other webmasters.  In fact, just last week, I answered the specific question related to getting free traffic from Google: How to Do Long Tail Keyword Research for authority sites.

These research tactics can help you target very low competition keywords that can be easy to rank for in Google.  Then the idea is to produce lots of content that targets these long tail keywords.  In aggregate, this can start sending lots of traffic to your site.  So, if you produce tons of great content you have more opportunities to rank in google…right?

Does More Content = More SEO Traffic?

Today, I want to dive into this question a bit deeper: Is More Content Really the Answer to increased SEO traffic?

I hate to say it, but the answer is…maybe. Wish I could be more definitive.

I’ve thought about this question a number of times; but after reading a guest post on, I’ve focused on it a bit more.  The post was written by Patrick Meninga about his recent successful sale of his website for $200,000. Sweet!

In discussing how he was able to garner the traffic to his site, one of his primary points was to focus on quality AND volume of content.  And he wasn’t talking about just a few posts a week type of volume, but A LOT of volume for a one man show.  On his site that sold for $200k, he was producing on average 3 article PER DAY!  Wow, that’s a ton of writing for one person.

But obviously it worked well for him.  As he did this, he was able to get lots of free long tail traffic from Google.  He monetized the traffic well, and was able to cash out because he had a quality property.

Others Producing TONS of Content

I decided to take a look around and see if I found any correlation between sites producing lots of content and success.  Here’s a couple of examples of highly successful sites that I thought I’d bring up:

  1. – Brian Clark and his team of writers, post roughly once every single day.  These are quality articles that provide value.
  2. – Darren Rowse literally wrote the book on being a Pro Blogger.  His site puts out about 2 blog posts a day on average.  Many of these are guest posts.

If these 2 blogs are posting 1 or 2 pieces of content a day, there is a reason.  They know that the more content they produce (quality content), the more likely they are to attract new readers via search engines and keep existing subscribers coming back for more.  More readers and subscribers means more sales in the long run.  Both of these blogs are the hub of multi-million dollar enterprises.

On the other hand, I could show you plenty of auto-blogs or low quality sites that are producing more than 2 or 3 articles a day that do NOT experience the same kind of success.  The reason?  Lack of quality.  Search engines and regular readers know quality when they see it.  So don’t mistake producing lots of content for a sure way to attract more traffic.  You have to meet certain quality thresholds as well.

What Others Say: Quantity Not Always Necessary

Now, its easy to understand that more content is going to give you more opportunities to rank in Google.  However, quantity as a focus may not always be a good idea.

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For example, in the guest post about the $200k site sale I referenced earlier, Pat Flynn agrees and disagrees with more content.  He says, “push yourself as much as you can, both in terms of quality and volume. Just be careful about prioritizing volume over quality – it should be the other way around.”

In other words, if you can produce high quality content every single day…go for it!  But if the quality suffers because your focus is on volume; you should slow down.

Derek Halpern of has also discussed focusing on the promotion of your content once its created.  After all, if you spend hours and hours writing a great blog post, don’t you want others to know about it?  Derek discusses how he often will spend more time promoting his content than writing his content.  In this post here, Derek discusses some great promotional strategies to get targeted traffic to your site (not just random visitors).

Finally, Glen Allsop of ViperChill has mentioned several times how little content he produces on his site, and he still sees growth.  I think this is a bit of an exteme case, but he’s only putting out around 1 post a month!  However, Glen is obviously focusing on quality when he does produce something.  The whole 1 blog post a month strategy has worked well for him, but it may not a model that would work for everyone.

My Take

Overall, I’ve given some specific examples of people finding success with producing lots of website content.  It works, as long as its valuable to the end reader.  On the other hand, quantity is not an end goal.  In fact, other bloggers are doing quite well even though they post less frequently.

So, should you be putting out multiple posts a day, a few times a week, or less than once a week?  The answer really is dependent on the overall strategy and purpose of your website.  But in my opinion, IF you can produce more high quality content, then you should.  These additional posts are going to lead to more search engine traffic from long tail keywords, (if you research them properly).

But I also think that quality should not be sacrificed, just to get something out there.  So, if you have the time and ability to write quality content everyday – then do it!  The benefits of more traffic, subscribers, and buyers will pay off nicely.  But if you have to lower the quality bar, which could reflect negatively on your brand, then hold back.

Your Take – and a Challenge?

I would love to hear your thoughts on the subject.  Is more content the answer to increased SEO traffic?  Let me know!

I also have to be honest, that after hearing the success of Patrick Meninga’s website sale, I’m more motivated than ever to start writing more blog posts!   What about you?  If there is any interest, maybe I should put together a group where we set a goal for number of blog posts in a month, and motivate/challenge each other to reach that goal.  This might be writing a blog post every day, 3 times a week, or some other stretch goal.  If you are reading these last few lines and have any interest forming some sort of group, let me know in the comments below.

Niche Business Ideas | 58 comments

By Spencer Haws

Spencer Haws is the founder of After getting a degree in Business Finance from BYU (2002) and an MBA from ASU (2007) he worked for 8 years in Business Banking and Finance at both Merril Lynch and Wells Fargo Bank.

While consulting with other small business owners as a business banker, Spencer finally had the desire to start his own business. He successfully built a portfolio of niche sites using SEO and online marketing that allowed him to quit his job in 2011. Since then he's been involved in dozens of online business ventures including: creating and exiting Long Tail Pro, running an Amazon FBA business for over 3 years and selling that business, founding, and co-founding You can learn more about Spencer here.

Want to learn step-by-step how I built my Niche Site Empire up to a full-time income?

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Thomas @ Mobile App Tycoon

Hey Spencer,

These were my thoughts exactly when I was reading Patrick’s guest post…it sounds like 3 articles per day COULD work – as long as they are quality. I also think that a blog format would not be as good when publishing 3 articles per day. More of a “niche article directory” would be a better format in my opinion.

Regardless, I really need to be posting more for my blog. I’ve been really busy the past month but that’s really not an excuse. I’d be game for joining the group!


Spencer Haws

Thanks for the feedback Thomas. I think all of us could use a little extra motivation to put in the time and effort we know we could.


Quantity vs quality arguments aside, the number of posts you produce depends entirely on you, your blog, and your niche. If you’re a news site like The Atlantic or Venturebeat, it makes sense to be publishing upward of 20 post per day. After all, you’re covering things as they happen and people expect you to keep them abreast of major developments.

For other sites, I think it’s far more important to pick a posting schedule and stick to it. Posting once or twice a week is fine, but make sure you post at the same time. You create a rhythm with your subscribers and they know to expect your latest masterpiece at 10 am on Wednesday.

Having a deep library of posts useful for increasing user retention rates, but you can’t force the issue and I think that messing with a posting timeline (ie — posting five times one week and once the next week) sends the wrong message to your audience.

Spencer Haws

Great comments Beau. I do agree to an extent with having a regular schedule. It can certainly help with reader expectations, but I wouldn’t be overly strict about it. Overall, I agree that setting a goal and following through is important.

Akbar Sheikh

Hi Spencer,
I think forming a group to write posts and set targets is an awesome idea!!! Currently I am in the process of building an authority site and writing one article every alternate day without compromising on quality. Focussing on long tail traffic. Good references mentioned in the post….

Spencer Haws

Thanks for the feedback Akbar!


I really think that with all of the information out there about so many different opinions on how to rank in Google, the focus for so many and myself, has been to find the magic formula to please the search engines. I truly believe if we just write about our topics introducing the benefits we will produce better quality content.

Maybe stop trying to fit in a certain amount of keywords on a page and making sure we bold a certain amount of words and etc..

Nice article,

Thank you

Spencer Haws

I think we are saying the same thing. Write high quality content focused on your niche. Although, understanding how people find your site through keywords can certainly help garner traffic. (Its not about bolded terms, keyword density at all…). I think we’re on the same page here.

Omar @

Hey Spencer, great post!

I think it is true that quality is very important when it comes to a website. It is what will essentially keep people coming back for more. So this makes sense. I think you can really only write truly quality things when you are passionate about the subject, unless you are outsourcing the content to someone reliable…

But here is the kicker and something that was not mentioned.

Not sure if you heard about the “Ask The Builder” example where he got hit with an algo shift. He had quality articles on his niche and was still whacked.

Basically relying on the SERPS (search engines) isn’t a great plan at all. That’s why people build email lists, have fb fan pages etc. Just write content you think people will like and can benifit from…

I’ve learned throughout the years that the search engines are something that should not be relied upon, no matter how great you think your content is. I instead will do what I do best , find what people are looking for (keyword research) and try to help them solve their problems. Simple as that.

Thanks Spencer!


Spencer Haws

Sure, its all part of an overall content marketing strategy. But it does have to start with quality content. Also, the Ask the builder may not be a good example anymore. Apparently lots of his content really wasn’t that great and may have used some shady tactics.

Jamie Alexander

Is it just me, or does 200K not seem like the highest figure in the world?

It’s great and a nice chunk of change, but even if you make about 50K per year that’s only 4 years worth of income.

Now he has to build something as successful in 4 years or it seems like a waste.

With that said, I think it’s an awfully lot of content to write each day for 50K per year. Especially good content that makes you really think and has to be edited to turn it great.

I’d rather by one of the guys making 3K+ per month and posting once per week, rather than killing myself writing blog content every day.

I write a lot at the moment as a freelancer and that all catches up with me every once in a while.

But fair play to the guy if he’s got more than he hoped for. He done well building something that’s worth 6-figures to someone.

Spencer Haws

No, its not the highest figure in the world. But is it more than you’ve sold a site for? I think lots of people would be happy with it 🙂

Also, the site was earning I think a few thousand each month before he sold it. So he wasn’t making $0 for the 4 years he was building it. The $200k is on top of what he was earning each month for those 4 years.

I agree that posting once a week is more doable than 3 times a day. I’m not advocating that everyone post 3 times a day. Depends on your strategy.

Jamie Alexander

Haha, fair enough. You’d have to take a few zero’s off to compare to a site I’ve sold.

I really wasn’t trying to say 200K wasn’t a lot of money in your hand. Just that selling one for 4/5 years revenue is a big risk when it’s not always guaranteed the process can be repeated.

Financial Samurai

I agree. It all depends on what he does afterward. Csh flow is king right now!

It also depends on how much he saves. B/c I saved 50-75% of my after tax income every year for 13 years, I was able to retire and just blog full-time b/c I have a non online income passive income stream.


I agree. I also think that micro niche’s with an upper level of effort than pre 2012 updates on content can still be had and executed successfully, though with a slight expectation of getting de-ranked sooner than higher content sites that everybody seem to be talking about. Why not a ~$2k batch of small sites (enough quantity and good quality) and making more batches from it too? Those that are slightly increasing in traffic, keep adding content as you mentioned, several a week or more. 4 sites, 10 posts a week each with ridiculous effort on describing life in a paragraph form is tiresome and bogging (unless outsourcing). The combination of the pros of micro with he pros of authority combined is feasible and possible in the name of SEO. Of course, my opinion is intended as in forcing to do sites without passion topics.

Jon Hanson


This is bogus

Quantity is madnes.. 3 post a DAY that dude did.

the issue is very few niches would take 3 posts a day an issue he points out himself.

He’s also advocating 3 posts a day and quality which he means is no $10 articles.

What I HATE about the web is the way people pick up on one issue $200K

For God sake in the real world $200 over 4 years is $50K a ear REALLY your fired up by writing 3 articles over 500 words for 4 years earning $50K on average for the asset! (yes he will have made money along the way lots maybe).

In the off line world nobody would brag much bellow $500 probably $1M (like your big bud over at Oil).

You do cover all the important caveats though in your article. and there are many many of them.

Great article written to get and leep an audience is great. Quantity targets are just … Bogus

You know better so why panda to the mass appeal of a headline.

And to get a professional reponse.

Would you write 3 article a day for 4 years and sell the site for $200K BEFORE TAX.


Spencer Haws

Apparently $200k isn’t much these days. To clarify, he was earning money from the site for the 4 years he was building it as well. So, if he was earning $3k/mth for 4 years, that’s $144k revenue. Then he sold it for $200k on top of that.

Anyway, it doesn’t matter – the point was to address the benefits or downsides of producing lots of content as an SEO strategy. I think I covered them pretty well.

Financial Samurai

You make a great point about in the offline world, nobody would brag about making $50-80K a year.

29 year old MBA students out of Berkeley and Stanford make $120,000-$200,000 a year.

But, everything is relative!


hi spencer,
i set one new post per day on my site and yes, that increased sales and visitors enormously. even now, after doing not much to this site for month i still have a good amount of visitors daily

so i’d love to participate!

Spencer Haws

Great to hear your success with content marketing! I’ll let you know if I start a group…

Will @

Great post Spencer! Could not have said better myself, indeed I do agree with Omar. We personally talked to ask the builder owner and he was very disappointed in Google. He was one of the faces of the Google Adsense Program and even defended them in court one.

Then they go and kill his website traffic. We were relying on Google for the longest and almost got back in the same pattern but now we finally understand.

Customer, clients, lists and people who are interested in what you have to talk about is the key to success online. Of course people will rank on the Serps but should not be your number one strategy to make an income or sooner or later you will be disappointed.

Thanks again for the great post! Let’s all follow our passion and write for the reader =-D



I have to agree with your feeling after reading the post on posting everyday. It’s motivating and I would tent to agree that as long as quality is there, quantity is simply going to drive traffic, period.

Now, what you do with the traffic is a whole different issue, but quantity and quality and some good old fashioned KWR dabbled in will bring people to your site.

The whole curated angle on traffic is another way this could be achieved. For instance, if I was posting 1x / day with my own unique quality content, I might be able to put together another 1 or 2 articles that are quality curated content – and this could ‘alleviate’ some of the creative pressure I might feel if I was trying to generate it myself. In fact, if you are an expert, people want to know what you think about other peoples content, not just your own.

Bill Zimmerman

Hey Spencer – I think alot of content is more important now more than ever. With all the Google updates within the past year or so, it’s more risky than ever to rely on a handful of high-volume keywords for a majority of your traffic. One Penguin/Panda/Whatever tweak and it’s easier to lose a majority of your traffic because you relied on so few high-volume keywords.

Writing as much content as possible, quality content and not crap, is going to bring you long-tail traffic that you aren’t even targeting. Sure it’s great to target a long-tail with every article you publish, but I don’t think people should be caught up on targeting a keyword for every single article. As long as they get something quality published, the long-tail traffic will come. So I guess I would say target if you can, but if you can’t don’t worry 🙂

I actually just wrote a post on my blog giving a brief synopsis of best-practice SEO as of right now, and in that post I recommend to get a ton of content out there to bring the long-tail.


Spencer Haws

I agree Bill. Lots of content will definitely bring in traffic that you may not have been targeting specifically.


Maybe I’m looking at this from a different direction from everyone else, but 3 posts a day just isn’t that much, especially if you have a blog that isn’t laser-targeted on one thing. We’re not talking about creating three 1500-2000 word posts here; we’re talking about creating three posts of 500-750 words most likely. Right?

When I add a new post to my site, which is every one to two weeks, I can type up a 500 word post in ten minutes. I’ll spend another five to ten minutes editing it, and maybe a few seconds finding a link or picture to add to it. If you know your topic, it’s not rocket science to add material to it.

I have noticed that posting frequency does make a big difference to my overall traffic as well. I’ll go a month and make one post, and I get a steady 10-20 unique visitors per day, then I’ll hit a two week stretch and post 4-6 new entries and my traffic will jump to 50 uniques per day, for example, over that entire stretch. My affiliate clicks rise, comments rise, etc.

— jason

Spencer Haws

Good point Jason. I spends hours on each of my posts here, but for some sites, a quick update or thought on a subject of 500 words or less is sufficient. Celebrity or certain news blogs come to mind…

I also agree that Google likes “freshness” and when you have lots of newer content, you are likely to see more traffic.


Great post. I have to agree as long as the writer is consistant the blog will gain higher rankings.

My schedule has been very busy this year but I am leaning toward opening my blog up to more guest writers which saves me a lot of time thinking/writing/editing/publishing.



After a long time only reading your posts i will try to participate in this discussion.
From my point of view more content ALSO has an indirect influence on your traffic.

The more content you add the more chances you give to your audience to interact, comment and share your posts. As a result your content gets spread to net and you can reach a higher number of potential visitors.

Further, more content has an influence on the time your visitors spent on your website. The more you interlink, the more you can bond visitors to your site (of course you automatically increase “visited pages/visitor”).

These are thinks google has an eye on and which have a direct influence on the rankings (in my opinion!).

More content means to me to increase your chances to rank. For sure this requires a lot of high quality content which is it worth it to share.

(Be tolerant, it’s just “german-american-oxford-english” 😉 but i like to interact also to US-people!)

One Question (maybe you already have or you would write an article about it?):
How would you build a list of resources to have enough content for a niche site and maybe 1 article / day. Would you subscribe to other blog of your niche, targeting every single longtail and therefore use these longtails as an idea for your articles? How would you do it?

Thanks a lot, your blog is awesome!

Spencer Haws

Hey Constantine – thanks for the comment…great points! I totally agree…

As for for your question. Yes, I would become familiar with the other resources in my niche. This can help you get ideas for blog posts. But also, keyword research using tools like Long Tail Pro, can take lots of seed keyword ideas and help you generate lots of other potential topics in your niche as well.

Hope that helps!

Jon @ Authority Site Income

Without outsourcing – 3 posts a day would not be attainable for me!

I do believe more content = more traffic with one important caveat….

1 article a day targeting the same keyword would not provide much benefit.

Increasing volume is most effective if you are also increasing the number of keywords you are targeting

If you can create x number of posts per time period, great as long as they are all meaningfully different from one another.


Kevin B.

Do you see this as the end to the use of Fiverr and other outsourced content writings? Before the EMD update we all could get away with so-so quality content, but now I feel those days are gone. Are you now personally writing each and every article you put on your new sites?

Spencer Haws

I never recommended using low quality content. If you can find someone quality on Fiverr, then great – but I highly doubt it (I’ve never used fiverr for content). Textbroker is a good place to start for higher quality outsourced content.


Hi Spencer

I think that without a doubt quality has to rule over quantity, that’s a no brainer.

I have a few sites “niche and authority”, I am great at finding keywords and getting on the front page of Google but have found that to be a misrepresentation of a sites success.

I have one site that ranks on page 1 position 3 in the USA and page 1 position 4 in the UK and a site that ranks on page 2 UK and USA.

The site on page 1 has a lot of content all written by me.

The site on page 2 was all out-sourced and only 3 articles.

Now the site on page 2 earns more money from Adsense and has a lower bounce rate, but is also not designed to attract return visitors.

The site on page 1 is more of an authority site, it gets about the same amount of visitors as the other site, but the bounce rate is high and I make no money or very little from that site, even though there are various types of revenue opportunities on there.

I don’t need to fool myself into believing I am a great writer, I am slightly dyslexic and have a very limited vocabulary.

The people that know me say they like the way I write as it is like the way I talk.

Unfortunately not every one likes poor grammar or knows me personally.

so I could write 3 post a day no problem, but they are all gonna be shit.

I could write on post a week that would be good enough and I think I could still rank well but it may take longer.
For me the one post a week would free up a lot more time for networking, social media and research.

For sure if your going up against the big guns then you better be an exceptional writer, because one post that gets shared 50000 is a lot better than 3 crap post that don’t even get read.

also if you are very good at marketing and social media, page ranks don’t mean shit.

Obviously you have plenty of experience and can knock out great content, but how much harder is that gonna be when that content is not so relevant to your lifestyle, hobbies or other interest.

Good luck with your mission and I’m looking forward to following your success.

Cheers Eddy UK

Jimmy c

Yeah, please, start that group. I want to join.

Spencer Haws

Thanks 🙂


hey spencer good post, i think that turning sites into authority sites are a must these days, i have built 7 new sites lately and did all ym keyword research with LTP a week before i bought the domains which were emd. then all of a sudden, those easy to rank keywords were replaced with harder to rank ones basically because the keywords i analyzed were easy to rank but then all those little niche sites that had no back links that i was able to blitz are now replaced with harder to rank against sites with more linking. so im not changing my tack and turning them all into authority sites with better long tails for better traffic. what i woud like to know is how do you suggest i set up. i have one site already with 5 articles but shall i choose primary singular or 2 word phrases as primary pages and then add long tail easier to rank kw,s as posts with articles of say 750 words each time or should i do a diff strategyas posts


Well, after reading the whole post, I saw the same point:

It’s a quality content.

I think that’s the key, whether high quantity or low


One more, it makes me think about : “what is quality content ?”
A content with 1000words ? Longer is better ?

Spencer Haws

Longer is not the definition of quality. Well written, well thought out, and original is high quality.

Emmanuel Uduezue

This is definitely a pointer that any blogger not serious with his blog will never make money online. Thanks for sharing this post. As always quality post you have here.

peluang usaha

hi spencer,
great articles you have written above and so exciting following your analysis…one question shows up in mind about our topic today…quality content…can you explain little bit how google determining which content has good quality and which is not…do the mr G just determining simply by the bounce rate from its analitycs…? anyone knows about this? thank you

Spencer Haws

I don’t know all the ways determines this. But I would suspect that bounce rate plays a factor. Basic grammatical errors and keyword stuffing can also be detected automatically. But usage stats are likely coming into play as well.

Wade McMaster

I find when I start a website it really does help to give a kick in SEO if I’m crankin’ out posts at least once a day. Sometimes if a website is lagging I’ll simply do one article a day for a week or two and the traffic nearly always jumps up from Google. It’s crazy – volume seems to carry more weight than it should…

Spencer Haws

Thanks for the input Wade. I totally agree that I see more SEO traffic on my site here at NichePursuits the day or 2 following a blog post, then it tapers down to an average level.

Wade McMaster

Yeah it’s good and bad I guess, keeps you on your toes but removes some of that ‘passive’ nature about earning online.


Hi Spencer,

Your challenge is for English sites I guess? And is the point of the challenge to start with a new .com/net/… or an already existing one of ours and just add articles to it?

Count me in for the challenge, however I don’t know if I’ll find the time to write 3 quality articles a day 🙂

Spencer Haws

This could be an existing site. The challenge would just be a way to set a goal and stay accountable to others for that goal.

Andi the Minion

Content is definitely a people puller, quality content even more so. As I am the main writer for our site with other jobs to do I try to do one post a week, more if I can fit it in which is not always the case but I won’t post half decent articles or guest posts that are simply weak and trashy.

I am a big believer that quality is far better than just content, people will share it more and reference it more which surely has a greater benefit than throwing content onto a site.

I also read the article about Patrick and the amount of articles he wrote was simply insane, no one said what quality they were, to be churning out incredible posts in that amount takes some serious talent.

Spencer Haws

I agree that quality is essential. No one should be putting out weak articles just to get them out.

Alex B. (@DreamJobGuy)


Great idea here in this post.. They certainly say; “quaility, not quantitiy.” But hey, if someone can manage to do both, more power to them, right? 🙂

Here’s a random thought I had while reading your post..

If you think about a lot of the sites Google has become to “love” throughout the recent Panda updates and such, a lot of those sites are ones that Google view as the “authority,” ..duh.. But here’s what I’ve noticed, a lot of those sites that Google is starting to identify as the “authority” and loving, are sites that are news sites, or information sites that are producing content throughout the day, everyday.. So it seems to me that also fits in line with your suggestion about more quality content..

Just my .02!

Thanks for a great discussion!

All the best,


also i have to add that lots of content without any credibility aka a person, personality or a famous brand carries less weight… imagine you land on a MFA site that has just volume but nothing credible… basically a site like a factory that pumps out articles…
nowadays audience is pretty smart, they want to be engaged, related to what’s being written… you really think they won’t verify who writes the stuff on your site? especially when it comes to medical topics…
if you notice Patrick was a former addict himself so he was able to share his experiences even anonymously, that way he built a following… addicts like him knew that there was a real person behind the site, they knew Patrick was out there trying to help… for example Spencer i come here to get some knowledge from someone real with real experiences and not someone fake with intention of just having users click ads…
problogger > Darren
squidoo > seth godin
livestrong (brand) > lance armstrong
shoemoney > shoe and so on you get the picture?


I just like the helpful information you provide for your articles. I will bookmark your weblog and check again right here regularly. I am fairly sure I will learn a lot of new stuff right right here! Good luck for the next!


I think the question is: Does more content mean more value for the user?

I have 2 product review niche sites. Each of them has less than 15 articles, I write a new article whenever I find a product worth recommending.
I put some more effort in every single article. I put together the specs, research product tests in special interest magazines, read what consumers are saying in forums, search for videos on youtube and then package all this information into one article.
The purpose of the website is to put together the best products in terms of price and quality in that particular niche and help consumers make a decision. There are just too many products out there and people are confused. I just offer 3-5 excellent products per category with the best objectiv infomation. Everybody else in that niche is just writing lots of articles about any product in the market just adding to the confusion.
I’m now ranked No 1 for both websites, each of them generating a nice income as an amazon affiliate each month. I think in this case less is more.

On the other hand I have a blog about a product with a special feature, monetized through Adsense. I kept publishing articles over the course of 6 months, writing an article about each model I could find that offers that particular feature. After 6 months and about 30 articles later I am now ranked No.1 even for keywords that I didn’t dare to attack. I get traffic from over 1000 different keywords. And there is more to write. I think in this case more content equals more value for the users.


From my observations, it is evident that the more valuable text on each of my websites improves traffic from Google. Examples of great articles are here on Spence’s blog. That’s why each time I get an e-mail about new post at nichepursuits, I come and stay until I read it from cover to cover.

Joe @ How I Got Rich

I read this on Pat’s site and then mentioned it on my blog.

I think getting a lump sum for a website is always a good idea.

No matter how ‘quality’ your site is Google could pull the plug at any moment so take the money while you can!

You could invest the money in getting another site up and running or start a more stable offline business (whatever that might be!).


This is a great debate Spencer. The fine line between quality content over quantity. I’ve struggled at times by going for quantity over quality and noticed I didn’t get anymore traffic. Therefore on my blog I am going to try focus more on quality over quantity now and see how that works out for my blog. I think that will work out in the long run.

Thanks for the advice.

Financial Samurai

I’m pumped to write more after reading everybody’s comments!

I started the 5,000+ published words a week Yakezie Challenge and wrote 10,000 words last week. I plan to continue 5K+ every week until 2013 and reevaluate.

Spencer, can you share with us how many unique visitors and pageviews you get on this site?

Financial Samurai has grown relatively steadily, but got a 100% average daily visitor increase after July this year to around 7-8K a day. I write 3-4X a week.



Spencer Haws

I haven’t disclosed the unique visitors/page views to this site. However, half of what you are getting (7-8k a day) would be a great day for me here. How did you increase so much in July…amazing!

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