Well, its that time again for a monthly income report. I feel like August was actually quite unproductive for me because I didn't get as much done as I had hoped (but who ever does?). However, I was able to spend quite a bit of time on vacation with my family so I count that as a bonus for sure. I spent some time on the Oregon Coast, and then a couple of weeks later I spent some time in Seattle and the Olympic National Forest. But now vacation season is over, kids are back in school, and I'm ready to start getting back in the swing of things!
So overall, even though you will notice that my income decreased this month, I am satisfied with the month. I was able to spend lots of time with my family and still maintain a pretty good income because of the fact that most of my sites are on autopilot right now. The only thing is that I wished I could have spent more time focusing on new sites and other new projects that I have planned. I will get into that in a moment, but for now I wanted to share the income.
Income Breakdown for August 2011
So, overall I am very happy with this income report. Over $13k from Google Adsense – essentially all passive income – is pretty good. Also, as a note, I am not disclosing the income from affiliate sales on NichePursuits.com or from other projects that I have going on. If you want to see how to make money from blogging specifically, you can visit Pat Flynn's site or Problogger.net (or many others). I want to just focus exclusively on the income from my niche sites – since that is what I discuss and teach here.
Analyzing My Results
The primary reason for the decrease in earnings is due to lower traffic levels on my sites (obviously). But what is not so obvious, is that for the most part my larger sites all maintained their rankings in Google. However, perhaps due to seasonality of my keywords or for other reasons, not as many people searched for my keywords in Google this month. This could also mean that the traffic could increase just as quickly as it decreased.
Overall, its always disappointing to see a decrease in earnings, but its also important to remember that last month was one of best earning months ever – so I am very satisfied with the August results.
Playing Catch Up
Obviously my income was down a bit, and it may take a couple of months for me to build it back up. I bought 20 or so domains in August for new niche sites, but I really haven't finished them yet. As I have mentioned, it usually takes 90 days or so for a niche site to start ranking and performing well on average, so any sites that I build now will not really give me much return until basically the end of the year. So, I expect my income to hover around what it is this month almost until the end of the year. Unless I steal a page from the business plan of Justin and Joe over at AdsenseFlippers.com!
These guys have quickly built up a portfolio of hundreds of sites and have been selling them on Flippa.com for the past few months. I have enjoyed a few conversations with them and we've bounced a few business ideas off of each other. These guys are quite impressive with the system they have developed. Having said that, I may sell off a few of my own sites (as they have done) which obviously could give me a nice income boost in the month that I sell. I may be testing the waters in the next few months with some of my smaller sites, and then go from there. I will keep you all posted.
Overall though, the plan is still the same for my niche websites strategy. I plan on building more and hopefully continue to show that building niche websites is still a viable business model (which obviously I show each month with my income reports). In the month of August I hired 2 more VAs and am EXTREMELY happy with ONE of them I found. He is working effectively and efficiently and I hope it will be long term. The other VA I was using for linkbuilding and am not real happy with him. In fact, I am going to let my first VA continue the work I had for him AND I have given him the linkbuilding assignments – so far he hasn't missed a beat!
Anyway, with some good help trained and now in place – I should be able to ramp up my production of sites quite a bit this month.
Overall, I'm happy with the passive income that my niche websites provided me for the month of August. What thoughts do you have on the subject? How was your income for the month of August? I would love to hear any comments or questions that you might have below. Thanks!